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Research released today from the Pew Internet & American Life Project finds almost half of all Internet users in the US don’t visit certain Web sites because they fear spyware and adware, MediaPost reports.
According to the study, adware/spyware fears led 81 percent of respondents to stop opening some e-mail attachments, 48 percent to stop visiting particular Web sites, 34 percent to stop downloading software, 25 percent to stop downloading music or video from file-sharing services, and 18 percent to change Web browsers.
Only 52 percent of respondants said they knew what adware means, while 78 percent said they had a good idea of the meaning of spyware. When the terms were defined, 59 percent said they have had such programs on their computers.
WPP, which employs more than 100,000 people, is said to be cutting several thousand jobs worldwide. The U.S., Britain, France, Germany, Italy and Spain were cited by the company as markets under pressure.
Cuts are expected to be centered in…
The new ads running below the fold on the front page of The New York Times sell for $75,000 on weekdays and $100,000 on Sundays, the New York Post reports.
The New York Times began selling advertising below the fold on…
Cox Cross Media (CXM), the digital sales component of Cox Enterprises, announced a marketing liaison with ABC’s Television Stations Group.
ABC Television Stations presides over ABC-owned TV stations, websites and the ABC SuperSign in Times Square, in addition to a…
Apple’s iTunes Store is set to significantly shift its approach to selling songs online, including dropping copying protection (digital rights management, or DRM) and introducing a new pricing plan, reports the Wall Street Journal.
Rather than the standard 99 cents…
Online spending in several key categories, including Sports & Fitness and Video Games, increased and outperformed offline spending during the 2008 holiday season, while overall online and offline spending in other home and luxury-goods categories decreased across the board, according…
Walgreens December sales of $6.1 billion were an increase of 10.8% from $5.5 billion for the same month in 2007, the company announced. Same-store sales rose 4.9%, while comparable store front-end sales increased 0.4%.
Walgreens transactions in comparable stores increased…
