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BBDO has placed life-like arms hanging out of a few cabs, hoping the dead-guy-in-the-trunk image will help promote the new season of the Sopranos, according to Adrants. But the photos of the supposed campaign, posted at The Hidden Persuader, are, according to one posted comment, obviously out of date: “This must be an old photo — nobody’s wearing scarves on Park Avenue South this month. Also, that sushi place across the street is closed…”
Clear Channel Radio announced today that its Spanish-language programming initiative, La Preciosa Network, has named Spanish radio personality icon Humberto Luna as its new morning show host. “El Show de Humberto Luna” will launch on January 20th, airing from 4:00…
Dunkin’ Donuts on Monday bowed a $100+ million integrated advertising campaign that offers a new rallying cry for consumers hard hit by the economy: “You Kin’ Do It!”
The “You Kin’ Do It” national campaign broke with three television spots airing during…
Consumers in the U.S. watch more TV and mobile video than those in Germany, Sweden and urban China, and while most still watch video on a PC, nearly a quarter (23%) watch video on a mobile device, according to results…
President-elect Obama’s DTV transition staff has found major difficulties in the digital TV transition set to take place Feb. 17. The co-chairman of the team, John Podesta, has asked Congress to consider a delay, saying the government funds supporting the…
Super Bowl advertisers - including Monster.com, which is returning after a four-year hiatus - are making the most of their $3 million ad buy by creating integrated follow-up campaigns, says Kellogg School of Management professor Tim Calkins.
Calkins, co-leader of…
The latest casualty in the shrinking shelter category is Meredith’s Country Home. The magazine’s March 2009 issue will be its last.
The company, which is also slashing its workforce by 250 people, cited a soft economy for the demise of…
