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Digg.com Plans Expansion Beyond Tech

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Digg.com, the technology news site that some are calling the next Slashdot, has reached a critical mass of users and now plans to enter into broader categories - including, perhaps, sports and business news - as well as new forms of media such as video and audio, Mediapost reports.

Digg’s readers vote for stories, and the more votes a story lands, the further up the rankings it goes. Digg.com’s CEO, Jay Adelson, hopes that this process will ultimately prove faster and more relevant than the automated search engines and the people-powered sites like Slashdot.

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TargetSpot Snaps up Ronning Lipset Radio

TargetSpot has acquired online streaming ad rep firm Ronning Lipset Radio in a move that will form the largest audio advertising network and streamline the buying of online radio spots, the companies say.

TargetSpot is an online system for creating,…

Print read more like this »

Financial Times Group Revenue Jumps 11%

FT Group, publisher of the Financial Times, saw total revenue leap 11% for the first nine months of 2008. Circulation and ad revenue grew, as did revenue from interactive data.

Ad revenue was up 1% over the first nine months…

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Consumers Using Location-Based Services Jump to 486MM in 2012: eMarketer

Location-based services that allow marketers to connect with consumers wherever they are have long been considered the ideal in advertising. eMarketer is predicting that the opportunity will grow significantly in coming years, with the number of consumers using such services…

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Comedy Central’s ‘Chocolate News’ Parodies the ‘Afrocentric Perspective’

Comedy Central is building on the success of its two wildly popular fake-news programs, The Colbert Report and The Daily Show, adding a show called Chocolate News.

The new show will star David Alan Grier as the pompous host of…

Interactive read more like this »

List Rental Prices Down, Use of International Lists Rises

Prices of list rentals are declining across the board and – for the first time ever - show a downward trend in every B2C and B2B category tracked, according to Worldata’s Fall 2008 List Price Index (see table), writes MarketingCharts.

Permission-based email…

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More Specialists Handle Custom Pubs, Big Companies Pay More

Custom publications are being increasingly produced by specialty editors and designers (73%) rather than by those in communications roles, according to a study conducted by the Custom Publishing Council (CPC) in cooperation with Publications Management, writes MarketingCharts.

The survey, “Staffing and Compensation:…

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