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CBS Streams Two Shows on Yahoo

how i met your mother.jpg

CBS, as part of an ongoing exploration of distribution outlets for its television series, will stream episodes of Two and a Half Men and How I Met Your Mother on Yahoo from December 27 through January 2, Mediaweek reports. The shows will be streamed for free and without commercials.

This is the first time that CBS has streamed episodes of its shows online, but earlier this year, sister network UPN streamed the pilot of Everybody Hates Chris on Google. Yahoo also streamed the debut of Supernatural from WB, and the premiere of the Showtime show Fat Actress, Mediapost writes.

In recent months, TV networks have been teaming up with web companies to stream shows and have experimented with streaming shows on their own sites, as well. MSNBC.com, for example, has recently begun streaming NBC news shows on its sites, while CBS has made three episodes of Threshold available on CBS.com.

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Q3 Radio Revenue Slides 9% Despite Off-Air Gains, Political Spend

Though off-air online and experiential advertising grew modestly as a part of the overall radio revenue pie, and election-related political ads increased in Q3, total radio ad revenues were down 9% to $4.97 billion for Q3 and down 10% for…

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Britney’s Glamour Cover to Run on International Editions

Glamour magazine is running its photo of Britney Spears not only on the cover of the U.S. edition, but on the covers in seven other countries, as well.

Britney will grace Russia, Sweden and Greece’s editions of Glamour, among others.…

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Titan Signs New Transit Deal

Titan Worldwide has signed a five-year deal with the Delaware River Port Authority to manage out-of-home advertising for the Port Authority Transit corp.

The contract covers advertising on PATCO’s rail service and stations between Southern New Jersey and Philadelphia, writes Mediaweek.…

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Publicis Purchases Asia Shop, W&K Communications

Publicis has acquired full-service agency W&K Communications, continuing its Asia expansion that began several years ago.

W&K will be pulled under the umbrella of Publicis’s Burnett agency network, and will be renamed Leo Burnett Beijing Advertising, writes Adweek.

Other recent Publicis…

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Cyber Monday Shoppers Use Search for Different Reasons

With only four weeks separating Thanksgiving and Christmas this year, Cyber Monday One (December 1) and Cyber Monday Two (December 8) may command a greater share of online sales than they have in years past - thus increasing the importance…

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U.S. Auto Brands Rate Higher than Japanese Counterparts

Top American non-luxury auto brands received higher ratings and less negative comments from online consumers than competing Japanese brands, according to an analysis of consumer opinions collected from automotive review websites by Biz360, MarketingCharts reports.

The research, which aggregated a year’s…

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