»
In order to raise interest in its paper, The Washington Post is launching a radio news station in an agreement with Bonneville International that will broadcast in Washington D.C. beginning in March, AP reports.
The station will take over the 1500 AM spot that Bonneville’s all-news station WTOP currently holds. While still on its old signal Wednesday, WTOP also began broadcasting on 103.5 FM. By late March, officials said that will be its main home. The Post’s station will also be heard on 107.7 FM from Warrenton, Va., which currently airs WTOP. WTOP will continue to broadcast on two weaker stations: 820 AM from Frederick, Md., and 104.3 FM from Leesburg, Va.
The new channel will feature content from the Post, with the paper’s editors, reporters and columnists providing more context on their reporting.
Radio stations in the U.K. reacted with outrage when they learned of a report by researchers from the University of the West of England which accused them of promoting excessive drinking.
The study looked at 1,200 hours of radio output,…
General Motors posted sales of 308,817 vehicles in August. That’s a drop of 20 percent from August of last year - but 31 percent better than July.
In order to boost sales as much as possible during a time when…
A new digital out-of-home network to reach golfers is launching to 100 retail locations in the next two months. The network will be available in Dunham’s Sporting Goods, Golf Etc., Golf USA, Pro Golf, and ParMasters, among others.
Fox says that viewers’ attention to commercials is higher when fewer commercials are aired. The revelation comes as a result of testing the network has done for its freshman thriller, Fringe, which will premiere Sept. 9 with limited commercials and shorter…
Worldwide sales of mobile phones will reach 1.28 billion units in 2008 - up from 1.15 billion units in 2007 - an 11 percent increase from last year, according to Gartner, Inc - (via MarketingCharts).
While the mobile phone market is poised for…
Consumers in all income segments are cutting back spending, and doing so to a greater extent recently than at the beginning of the second quarter, according to a comScore study examining changes in consumer attitudes and perceptions about the U.S. economy…
