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The New York Observer, with its audience of Manhattan’s elite, has a stalled circulation of about 45,000, is facing increasing challenges, and may be seeking a buyer, according to the New York Post.
In addition to general newspaper industry woes, the paper competes with two daily freebies, am New York and Metro, which are distributing hundreds of thousands of copies a day.
The Observer’s editor, Peter Kaplan, went to England to search out a buyer, and also approached Bruce Wasserstein - whose media holdings include New York magazine and American Lawyer Media - sources say.
Kaplan wouldn’t like to see the Observer - which covers politics, culture, love, and more, and has never run in the black - fold. According to the article, he’s committed to it in part because of the number of young and talented reporters he cultivated. His biggest find may have been Sex and the City by Candice Bushnell, the column that inspired the HBO series.
Though off-air online and experiential advertising grew modestly as a part of the overall radio revenue pie, and election-related political ads increased in Q3, total radio ad revenues were down 9% to $4.97 billion for Q3 and down 10% for…
Glamour magazine is running its photo of Britney Spears not only on the cover of the U.S. edition, but on the covers in seven other countries, as well.
Britney will grace Russia, Sweden and Greece’s editions of Glamour, among others.…
Titan Worldwide has signed a five-year deal with the Delaware River Port Authority to manage out-of-home advertising for the Port Authority Transit corp.
The contract covers advertising on PATCO’s rail service and stations between Southern New Jersey and Philadelphia, writes Mediaweek.…
Publicis has acquired full-service agency W&K Communications, continuing its Asia expansion that began several years ago.
W&K will be pulled under the umbrella of Publicis’s Burnett agency network, and will be renamed Leo Burnett Beijing Advertising, writes Adweek.
Other recent Publicis…
With only four weeks separating Thanksgiving and Christmas this year, Cyber Monday One (December 1) and Cyber Monday Two (December 
may command a greater share of online sales than they have in years past - thus increasing the importance…
Top American non-luxury auto brands received higher ratings and less negative comments from online consumers than competing Japanese brands, according to an analysis of consumer opinions collected from automotive review websites by Biz360, MarketingCharts reports.
The research, which aggregated a year’s…
