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The New York Times Magazine announced today that its total advertising pages in 2005 increased by 316 pages – a 9 percent gain and nearly three times its increase in 2003-2004 new ad pages. According to The Publishers Information Bureau, this makes the magazine the second highest-ranked national magazine in advertising pages, just behind People Weekly.
The New York Times Magazine reaches 5.1 million readers every Sunday in hundreds of markets across the nation and crosses reader interest categories such as business, politics, popular culture, fashion, consumer and lifestyle.
The other top 10 magazines in ad pages include: In Style, Forbes, Fortune, New York Magazine, Vogue, Time Out New York, Business Week, and Bridal Guide.
Katz Media Group has added another new client, Lincoln Financial Media, and will sell ad time on the company’s 15 stations beginning immediately.
Katz also added CBS Radio and Entercom last week, picking them off from Interep’s list.
Katz has also…
Last week, Aegis Group CEO Robert Lerwill resigned unexpectedly, sparking speculation that a takeover may be on the horizon.
Lerwill stepped down officially today (Monday), with Aegis chairman John Napier taking over his duties on an interim basis, writes MediaPost. People…
Everyday with Rachael Ray magazine has created :30 spots for two advertisers who have made 3- to 4-page commitments in the magazine, to run on the CBS Outernet network.
The spots will be shown on CBS Outernet’s supermarket TVs, writes Mediaweek. In a…
It’s official: with a full 28 days of data, ABC can claim to be the top network in terms of adults 18-49, its fourth November win in the demo. CBS can also claim a victory, winning in households and total…
Top American non-luxury auto brands received higher ratings and less negative comments from online consumers than competing Japanese brands, according to an analysis of consumer opinions collected from automotive review websites by Biz360, MarketingCharts reports.
The research, which aggregated a year’s…
Email, news gathering and paying bills continue to be the most widely used online activities among U.S. adults, but downloading TV programs, watching videos and making web phone calls posted the biggest overall growth, according to data from Mediamark Research…
