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Less is More is obviously working, as listeners are responding to the “best programming environment in radio,” Clear Channel Radio claimed today. From New York to Cleveland to Dallas to Los Angeles and San Diego, more people in the country’s Top 25 radio markets listened to Clear Channel Radio stations between October and December of 2005 than did the year previously as well as the three months previously.
The company’s stations in Dallas posted a big 38.6 percent increase in AQH share for adults 25-54, year over year. And San Diego and Denver jumped 18.9 percent and 17.5 percent respectively for the same demographic.
“In less than a year, our Better Radio project has delivered on its promise – better radio creates a bigger audience,” said John Hogan, president and CEO of Clear Channel Radio.
For persons 12+, year over year, Dallas again led with a 29.4 percent jump in AQH share, with Seattle a close second with a 22.7 percent increase. Atlanta saw a 15.8 percent gain and Portland showed a 10.2 percent jump on the same metric.
Katz Media Group has added another new client, Lincoln Financial Media, and will sell ad time on the company’s 15 stations beginning immediately.
Katz also added CBS Radio and Entercom last week, picking them off from Interep’s list.
Katz has also…
Last week, Aegis Group CEO Robert Lerwill resigned unexpectedly, sparking speculation that a takeover may be on the horizon.
Lerwill stepped down officially today (Monday), with Aegis chairman John Napier taking over his duties on an interim basis, writes MediaPost. People…
Out-of-home companies are bracing for the recession like everyone else, but they may not feel the sting as badly as other media.
Though the third quarter brought negative growth to the nation’s three largest OOH companies - Clear Channel Outdoor,…
The 82nd annual Macy’s Thanksgiving Day Parade pulled an average 12.6 rating/26 share on Thanksgiving morning, Nov. 27, according to Nielsen.
That was 8% higher than its telecast last year, Mediaweek writes. NBC estimated that a total 44.7 million viewers…
Top American non-luxury auto brands received higher ratings and less negative comments from online consumers than competing Japanese brands, according to an analysis of consumer opinions collected from automotive review websites by Biz360, MarketingCharts reports.
The research, which aggregated a year’s…
Email, news gathering and paying bills continue to be the most widely used online activities among U.S. adults, but downloading TV programs, watching videos and making web phone calls posted the biggest overall growth, according to data from Mediamark Research…
