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‘Flight 93,’ Others, Deal with 9/11 Subject Matter

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Tonight at 9 p.m., A&E will air a movie that accounts the events that took place on 9/11 aboard the hijacked Flight 93, which was taken over by force on its way to San Francisco but whose passengers staged an uprising and derailed the hijackers’s plans, Media Life writes.

The $15 million film has an improvised, documentary feel as it re-enacts - in real time - what happened on the ground and inside the plane, the AP reports (via the Pittsburgh Tribune-Review).

Several other 9/11-themed projects are in the works, according to that article: Oliver Stone is shooting an untitled 9/11 film; Mike Binder’s Reign O’er Me deals with 9/11-related grief; and a movie based on the book 102 Minutes and a TV miniseries on the 9/11 Commission’s findings are also planned.

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Dunkin’ Donuts Bows $100MM “You Kin’ Do It!” Campaign

Dunkin’ Donuts on Monday bowed a $100+ million integrated advertising campaign that offers a new rallying cry for consumers hard hit by the economy: “You Kin’ Do It!”

The “You Kin’ Do It” national campaign broke with three television spots airing during…

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‘Chicago Tribune’ on Redesign: We Didn’t Get Everything Right

In a note to readers wrapped around the Chicago Tribune’s A section today (Thursday), editor Gerould W. Kern acknowledged that the redesign the paper unveiled several months ago was unsuccessful to some extent.

The paper will be going back to its…

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eMarketer: Top 10 Predictions for 2009

The advertising outlook for 2009 remains relatively upbeat for certain types of online media and marketing - including search, video and multicultural initiatives - but traditional media and some social networks will face serious difficulties, according to predictions released by…

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Super Bowl Advertisers Expected to Integrate Campaigns around Big Game

Super Bowl advertisers - including Monster.com, which is returning after a four-year hiatus - are making the most of their $3 million ad buy by creating integrated follow-up campaigns, says Kellogg School of Management professor Tim Calkins.

Calkins, co-leader of…

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Verizon Taps Microsoft for Exclusive Search, Ad Deal

Yesterday at the Consumer Electronics Show in Las Vegas, Microsoft CEO Steve Ballmer announced the development of a coveted liaison with Verizon Wireless.

The five-year contract makes Microsoft the default search provider to Verizon’s sizable user base. It will also…

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Meredith Zaps ‘Country Home,’ Cuts 250

The latest casualty in the shrinking shelter category is Meredith’s Country Home. The magazine’s March 2009 issue will be its last.

The company, which is also slashing its workforce by 250 people, cited a soft economy for the demise of…

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