»
Philip Morris USA has agreed to help hamstring sellers of cigarettes via the internet and U.S. mail, Adweek writes. In a landmark agreement with New York Attorney General Eliot Spitzer, following an agreement reached with 37 other U.S. attorneys general, Philip Morris has agreed to no longer ship cigarettes to any of its direct customers that the attorneys general have found to be engaging in illegal internet and mail order sales.
The company also agreed to reduce the amount of cigarettes made available to direct customers found to be engaged in the illegal resale of Philip Morris products to internet vendors, and cease incentive programs for retailers found by the attorneys general to be engaging in such illegal sales.
Last year, the attorneys general reached a deal with major credit card companies not to process payments for internet cigarette retailers and with UPS and DHL not to ship packages from such companies.
PM USA has independently supported compliance with state and federal laws that regulate remote sales, the company announced, and the actions to be taken by PM USA will be consistent with those previously undertaken by the company in response to illicit trade in its products.
Dunkin’ Donuts on Monday bowed a $100+ million integrated advertising campaign that offers a new rallying cry for consumers hard hit by the economy: “You Kin’ Do It!”
The “You Kin’ Do It” national campaign broke with three television spots airing during…
In a note to readers wrapped around the Chicago Tribune’s A section today (Thursday), editor Gerould W. Kern acknowledged that the redesign the paper unveiled several months ago was unsuccessful to some extent.
The paper will be going back to its…
The advertising outlook for 2009 remains relatively upbeat for certain types of online media and marketing - including search, video and multicultural initiatives - but traditional media and some social networks will face serious difficulties, according to predictions released by…
Super Bowl advertisers - including Monster.com, which is returning after a four-year hiatus - are making the most of their $3 million ad buy by creating integrated follow-up campaigns, says Kellogg School of Management professor Tim Calkins.
Calkins, co-leader of…
Yesterday at the Consumer Electronics Show in Las Vegas, Microsoft CEO Steve Ballmer announced the development of a coveted liaison with Verizon Wireless.
The five-year contract makes Microsoft the default search provider to Verizon’s sizable user base. It will also…
The latest casualty in the shrinking shelter category is Meredith’s Country Home. The magazine’s March 2009 issue will be its last.
The company, which is also slashing its workforce by 250 people, cited a soft economy for the demise of…
