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Blogging via Phone: Sony Ericsson, Google Partner

Sony Ericsson Mobile Communications is partnering with Google to integrate Blogger and Google search into Sony Ericsson mobile phones, reports CNET (via MarketingVox). Preloaded software on phones will allow Blogger users to update their blogs, including posting photos, from their phones. Also Google search will be the standard engine for all Sony Ericsson phones and is tightly integrated, allowing searches from within any page being viewed on the phone.

The first phones to offer the Google features are the K610 UMTS (Universal Mobile Telecommunications System) phone and the K800 and K790 imaging phones, which come with integrated 3.2-megapixel digital cameras with Autofocus and Xenon flash.

“We are seeing exponential growth in blogging, and consumers are turning more and more often to the internet as a means of sharing information or images in personal blogs,” Jan Wareby, corporate executive vice-president for Sony Ericsson, said in a statement. “By working with Google, we’re able to offer a quick and easy way for people to blog.”

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Spanish Radio Still Peeved about PPM

The Spanish Radio Association says Arbitron still has not addressed its concerns and research questions regarding the PPM and how “Hispanics are recruited and represented, and how the PPM panel is maintained.”

The SRA has been working with Arbitron in…

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‘Chicago Tribune’ Readies Relaunch for Sept. 29

The Chicago Tribune’s new design will launch on Sept. 29, Tribune Co. chief operating officer Randy Michaels says. No details on the redesign have been released; the paper has already been decreasing its editorial pages to create a more even split…

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Teens Not a Great Demo for Mobile Advertising

Teens are not the best demo to target with cell phone advertising, according to a new study from comScore. Though they are cell phone-savvy, most of them - 70 percent - have their phones paid for by parents, which means…

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CNN Wins Second Night of Cable DNC Coverage

CNN won its second night of coverage of the Democratic National Convention Tuesday. The network averaged 3.41 million viewers in the 8 p.m. to 11 p.m. time slot, despite the fact that Fox drew nearly even for the night.

Fox…

Interactive read more like this »

Widely Held Attitudes about Various Generations Studied

Generation Y is the most self-indulgent, Generation X is the most innovative, and Boomers are the most productive, while the “Silent Generation” and the “Greatest Generation” are the most admired, according to a recent survey by Harris Interactive, writes MarketingCharts.

Conducted for…

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Retailers Busting out Extreme Back-to-School Discounts

To encourage shoppers to buy more back-to-school items, retailers often implement “loss leader” strategies: that is, selling items at a loss or even giving them away in hopes that the reductions will attract shoppers who will then buy other, more…

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