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NBC Dramas Get Pre-Upfront Push

NBC has given early orders to two new dramas, Kidnapped and The Black Donnellys, the network reported during its pre-upfront meeting, Mediaweek reports. Both series were given 13 episode orders.

NBC Entertainment president Kevin Reilly also reiterated that NBC was moving away from the traditional development cycle, ramping up a new slate of programs in June for on-air consideration in spring and summer 2007, Reuters reports. He talked up what he referred to as NBC’s most aggressive summer lineup yet, including the drama Windfall, which will start in the Thursday 10 p.m. slot inhabited by ER.


Kidnapped stars Dana Delany and Timothy Hutton as a wealthy New York couple whose son is abducted. The Black Donnellys is from the creative team behind Oscar-winning film Crash and is about four Irish-American brothers who enter a life of crime on the mean streets of Manhattan.

Related topics: TV Upfront, TV Network, Television...   

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Clear Channel Radio Names Humberto Luna Morning Show Host

Clear Channel Radio announced today that its Spanish-language programming initiative, La Preciosa Network, has named Spanish radio personality icon Humberto Luna as its new morning show host. “El Show de Humberto Luna” will launch on January 20th, airing from 4:00…

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Dunkin’ Donuts Bows $100MM “You Kin’ Do It!” Campaign

Dunkin’ Donuts on Monday bowed a $100+ million integrated advertising campaign that offers a new rallying cry for consumers hard hit by the economy: “You Kin’ Do It!”

The “You Kin’ Do It” national campaign broke with three television spots airing during…

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Local TV Stations to Beam Content to Phones, Cars

What is being touted as a groundbreaking mobile digital TV service - debuting sometime this year on 63 stations in 22 markets - was unveiled by major TV station groups at CES this week as part of their Open Mobile…

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Nearly 25% of Americans Watch Video on Mobile Phones

Consumers in the U.S. watch more TV and mobile video than those in Germany, Sweden and urban China, and while most still watch video on a PC, nearly a quarter (23%) watch video on a mobile device, according to results…

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Super Bowl Advertisers Expected to Integrate Campaigns around Big Game

Super Bowl advertisers - including Monster.com, which is returning after a four-year hiatus - are making the most of their $3 million ad buy by creating integrated follow-up campaigns, says Kellogg School of Management professor Tim Calkins.

Calkins, co-leader of…

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Meredith Zaps ‘Country Home,’ Cuts 250

The latest casualty in the shrinking shelter category is Meredith’s Country Home. The magazine’s March 2009 issue will be its last.

The company, which is also slashing its workforce by 250 people, cited a soft economy for the demise of…

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