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Wondertime, the parenting magazine from Disney Publishing Worldwide, has assembled an editorial advisory board made up of thirteen of the world’s foremost authorities on early childhood development that will help vet every article that appears in the magazine.
Members of the advisory board include: T. Berry Brazelton, M.D., best known as the creator of the Neonatal Behavioral Assessment Scale (NBAS), and co-author of Families Today, a weekly column for The New York Times; Marc Brown, creator and author of the Arthur books and PBS animated series, who also serves on the advisory council of the Harvard School of Public Health; and Ross Thompson, Ph.D, who is a member of the National Scientific Council on the Developing Child and specializes in early brain development and public policy.
TargetSpot has acquired online streaming ad rep firm Ronning Lipset Radio in a move that will form the largest audio advertising network and streamline the buying of online radio spots, the companies say.
TargetSpot is an online system for creating,…
FT Group, publisher of the Financial Times, saw total revenue leap 11% for the first nine months of 2008. Circulation and ad revenue grew, as did revenue from interactive data.
Ad revenue was up 1% over the first nine months…
Location-based services that allow marketers to connect with consumers wherever they are have long been considered the ideal in advertising. eMarketer is predicting that the opportunity will grow significantly in coming years, with the number of consumers using such services…
Comedy Central is building on the success of its two wildly popular fake-news programs, The Colbert Report and The Daily Show, adding a show called Chocolate News.
The new show will star David Alan Grier as the pompous host of…
Prices of list rentals are declining across the board and – for the first time ever - show a downward trend in every B2C and B2B category tracked, according to Worldata’s Fall 2008 List Price Index (see table), writes MarketingCharts.
Permission-based email…
Custom publications are being increasingly produced by specialty editors and designers (73%) rather than by those in communications roles, according to a study conducted by the Custom Publishing Council (CPC) in cooperation with Publications Management, writes MarketingCharts.
The survey, “Staffing and Compensation:…
