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Some bidders hoping to win control of McClatchy Co.’s Philadelphia newspapers that are up for sale -The Inquirer and Philadelphia Daily News - have hired experienced campaigners to consult with them in their battle, writes The Philadelphia Inquirer.
In search of consultants and advisors, a group of Philadelphia investors headed up by public relations executive Brian P. Tierney has called upon former Inquirer and Daily News labor relations head Louis William Sabatino, former Knight Ridder advertising director Jerome Tilis, and investment banker Andrew Buchholtz of New York-based Veronis Suhler Stevenson to help its case.
Tierney said he wouldn’t make The Inquirer and Philadelphia Daily News partisans for any particular interest if they did buy the newspapers. He would like to give The Inquirer more personality, making it more “fun” to read. So far, Tierney has $240 million to support a bid, with four additional banks agreeing to lend more if financial data supports an offer.
Another bidder signing professionals to help with its campaign is Yucaipa Cos., a union-supported California investor that wants all 12 Knight Ridder Inc. newspapers that McClatchy has up for sale. The investor hired former Inquirer executive editor James M. Naughton to advise “on editorial and newsroom issues, and quality.”
McClatchy is expected to announce buyers as deals close over the coming weeks.
Though off-air online and experiential advertising grew modestly as a part of the overall radio revenue pie, and election-related political ads increased in Q3, total radio ad revenues were down 9% to $4.97 billion for Q3 and down 10% for…
Glamour magazine is running its photo of Britney Spears not only on the cover of the U.S. edition, but on the covers in seven other countries, as well.
Britney will grace Russia, Sweden and Greece’s editions of Glamour, among others.…
Titan Worldwide has signed a five-year deal with the Delaware River Port Authority to manage out-of-home advertising for the Port Authority Transit corp.
The contract covers advertising on PATCO’s rail service and stations between Southern New Jersey and Philadelphia, writes Mediaweek.…
Publicis has acquired full-service agency W&K Communications, continuing its Asia expansion that began several years ago.
W&K will be pulled under the umbrella of Publicis’s Burnett agency network, and will be renamed Leo Burnett Beijing Advertising, writes Adweek.
Other recent Publicis…
With only four weeks separating Thanksgiving and Christmas this year, Cyber Monday One (December 1) and Cyber Monday Two (December 
may command a greater share of online sales than they have in years past - thus increasing the importance…
Top American non-luxury auto brands received higher ratings and less negative comments from online consumers than competing Japanese brands, according to an analysis of consumer opinions collected from automotive review websites by Biz360, MarketingCharts reports.
The research, which aggregated a year’s…
