Comcast Chairman Brian Roberts welcomes the competition posed by telcos entering the video sector, believing he could take more phone customers from the Bells than the telcos could capture in video customers from cable, writes Broadcasting & Cable.
“People outside the industry seem to think the telcos are going to steamroll over the cable guys and take half the market and that they’re going to be gigantic video players. I’ve lived through this a couple of times, so I’m less confident of that,” said Roberts.
Roberts isn’t worried, as the telcos fight to get around the city-by-city franchising by getting either national or statewide franchises. “So long as it’s a level playing field and doesn’t create new regulations on our industry - either intended or unintended - I don’t see why this industry doesn’t take the view that we’re ready for more competition.”
On Demand - Comcast’s video-on-demand service - now offers 6,000 shows and serves as a “value proposition - you can call it glue - that allows us to make our products the best,” said Roberts. “Now we have broadcast content from NBC and CBS. The IFC Films deal gives us theatrical movies on the same day and date as movie theaters, let alone with DVD retailers.”
Roberts also said the iPod announcement with Desperate Housewives now has content companies questioning if they should change their traditional business relationship with the consumer.
Though off-air online and experiential advertising grew modestly as a part of the overall radio revenue pie, and election-related political ads increased in Q3, total radio ad revenues were down 9% to $4.97 billion for Q3 and down 10% for…
Glamour magazine is running its photo of Britney Spears not only on the cover of the U.S. edition, but on the covers in seven other countries, as well.
Britney will grace Russia, Sweden and Greece’s editions of Glamour, among others.…
Titan Worldwide has signed a five-year deal with the Delaware River Port Authority to manage out-of-home advertising for the Port Authority Transit corp.
The contract covers advertising on PATCO’s rail service and stations between Southern New Jersey and Philadelphia, writes Mediaweek.…
Publicis has acquired full-service agency W&K Communications, continuing its Asia expansion that began several years ago.
W&K will be pulled under the umbrella of Publicis’s Burnett agency network, and will be renamed Leo Burnett Beijing Advertising, writes Adweek.
Other recent Publicis…
With only four weeks separating Thanksgiving and Christmas this year, Cyber Monday One (December 1) and Cyber Monday Two (December
may command a greater share of online sales than they have in years past - thus increasing the importance…
Top American non-luxury auto brands received higher ratings and less negative comments from online consumers than competing Japanese brands, according to an analysis of consumer opinions collected from automotive review websites by Biz360, MarketingCharts reports.
The research, which aggregated a year’s…