Google still reigns supreme in search, accounting for 42.7 percent of all searches conducted in March, according to comScore Networks’ monthly qSearch analysis of search activity, reports DM News (via MarketingVox). Yahoo remained in second place, with 28.0 percent of searches; MSN stayed third, with 13.2 percent. Searchers in the U.S. conducted 6.4 billion searches online in March, up 10 percent from February - the largest gain in the past 12 months - and up 15 percent from March 2005.
Google accounted for 2.7 billion search queries, followed by Yahoo (1.8 billion), MSN-Microsoft (849 million), Time-Warner (486 million), and Ask Jeeves/Ask (376 million).
Google and Yahoo together accounted for more than 95 percent of searches initiated from toolbars: Google, 48.9 percent; Yahoo, 46.5 percent.
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