»
During upfront presentations this week, USA Network continued utilizing its successful combination of ordinary characters and extraordinary situations throughout its programming, writes Media Life.
Upcoming USA additions include the July debut of the hour-long drama Psych, which stars James Roday as a brilliant police consultant undercover as a psychic. Other projects include Underfunded, a one-hour show that features Mather Zickel as the top agent in the poorly funded Canadian Secret Service; In Plain Sight, which follows a Federal Marshall in witness protection; and Starter Wife, about a Hollywood divorcee. The network will also run its own late-night half-hour telenovelas, including The Hamptons, set in Long Island, and Secrets of the Spa, set in a desert resort.
By the end of 2008, revenue growth in the radio industry is expected to have fallen 7%, the second year of negative growth for the medium, according to estimates in a report from from BIA Advisory Services, writes MarketingCharts.
BIA estimates that…
Next in the long list of companies cutting jobs comes Tribune Co., which is slicing positions at The Chicago Tribune.
About 12 employees at the Trib were given the rest of the week to clean out their desks; more cuts…
Target is one of the first brands to create an iPhone application. The Target “gift globe” allows iPhone users to shake their phones to launch a snow-fall effect.
When the snow clears, a gift idea from Target is revealed. Users…
NBCU is launching its latest round of layoffs, with up to 500 jobs, or 3% of its work force, expected to be cut.
NBC News bureaus in Dallas and Los Angeles will be affected, writes TV Newser. L.A. correspondent John Larson,…
A Specific Media study finds the presence of display advertising significantly affects click-through and search style across both paid and organic searches.
In the “travel and tourism” category, display advertising engendered a 274% lift on both paid and organic search.…
Today’s Wall Street Journal is running a cover wrap for Dell. The ad covers a third of the front page and all of the back.
Though the New York Post and the Daily News commonly use cover wraps, the move…
