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Lad mag Maxim is celebrating its seventh annual Hot 100 issue this week in New York by throwing a Hot 100 event, with Moving Pictures DPI, Dennis Publishing’s TV/DVD/film division, and Pontiac teaming up to create the branded affair, writes Adrants.
The May 17 episode of ABC’s Jimmy Kimmel Live will include a live broadcast mini-concert from the Pontiac Garage by Christina Milian - both a Def Jam recording star and Maxim Hot 100 star. In addition to the Maxim Online and Pontiac nationwide online sweepstakes that starts May 17, the Hot 100 promotion includes an hour-long Maxim Hot 100 special co-produced by Moving Pictures DPI and VH1, which will air May 30 and feature Nip/Tuck star Kelly Carlson as the host.
Maxim is also preparing to remove editor-in-chief Ed Needham as Felix Dennis tries to cut costs.
By the end of 2008, revenue growth in the radio industry is expected to have fallen 7%, the second year of negative growth for the medium, according to estimates in a report from from BIA Advisory Services, writes MarketingCharts.
BIA estimates that…
Next in the long list of companies cutting jobs comes Tribune Co., which is slicing positions at The Chicago Tribune.
About 12 employees at the Trib were given the rest of the week to clean out their desks; more cuts…
Target is one of the first brands to create an iPhone application. The Target “gift globe” allows iPhone users to shake their phones to launch a snow-fall effect.
When the snow clears, a gift idea from Target is revealed. Users…
NBCU is launching its latest round of layoffs, with up to 500 jobs, or 3% of its work force, expected to be cut.
NBC News bureaus in Dallas and Los Angeles will be affected, writes TV Newser. L.A. correspondent John Larson,…
A Specific Media study finds the presence of display advertising significantly affects click-through and search style across both paid and organic searches.
In the “travel and tourism” category, display advertising engendered a 274% lift on both paid and organic search.…
Today’s Wall Street Journal is running a cover wrap for Dell. The ad covers a third of the front page and all of the back.
Though the New York Post and the Daily News commonly use cover wraps, the move…
