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WH Smith Shops Remove The Economist from Shelves

Some 542 WH Smith high street shops throughout the U.K. are removing The Economist from its shelves as a result of a contractual disagreement between the retailer and publisher, writes Brand Republic.


According to a WH Smith spokesperson, the decision was made after a “breakdown of terms and negotiations” with The Economist. Both sides kept the details quiet. However, the move puts a wrinkle in The Economist editor John Micklethwait’s goal to double the title’s worldwide circulation over the next decade to around 80,000 a week.

The Economist will remain available at 127 of WH Smith’s train station and airport outlets.

Print read more like this »

Chicago Tribune Cuts 12 in Newsroom

Next in the long list of companies cutting jobs comes Tribune Co., which is slicing positions at The Chicago Tribune.

About 12 employees at the Trib were given the rest of the week to clean out their desks; more cuts…

Outdoor read more like this »

Target Builds Snow Globe Effect as iPhone App

Target is one of the first brands to create an iPhone application. The Target “gift globe” allows iPhone users to shake their phones to launch a snow-fall effect.

When the snow clears, a gift idea from Target is revealed. Users…

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NBCU, Like Viacom, Making Major Cuts

NBCU is launching its latest round of layoffs, with up to 500 jobs, or 3% of its work force, expected to be cut.

NBC News bureaus in Dallas and Los Angeles will be affected, writes TV Newser. L.A. correspondent John Larson,…

Interactive read more like this »

Display Ads Put Searchers in a Branded State of Mind

A Specific Media study finds the presence of display advertising significantly affects click-through and search style across both paid and organic searches.

In the “travel and tourism” category, display advertising engendered a 274% lift on both paid and organic search.…

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Dell Snags Wall Street Journal Cover Wrap

Today’s Wall Street Journal is running a cover wrap for Dell. The ad covers a third of the front page and all of the back.

Though the New York Post and the Daily News commonly use cover wraps, the move…

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