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Yahoo and three other companies have been sued for trademark infringement, accused of bidding on a trademarked brand as keywords on Google, writes MediaPost (via MarketingVOX). The lawsuit was filed in federal district court in Colorado by JP Enterprises, which runs online dating service lovecity.com. The suit alleges that Yahoo and the others of bidding on “lovecity,” “lovecity.com” and “www.lovecity.”
Yahoo and two of the other named companies in the complaint run their own online personals services; HDVE operates True.com, and Spark Networks runs several, including AmericanSingles.com and JDate.com.
The JP Enterprises complaint says those companies’ keyword-purchasing practices cause consumer confusion, hurt the “lovecity” brand and drive down sales. It accuses Yahoo and the other companies of “tarnishing the goodwill and reputation” of lovecity and “causing lost sales.”
Katz Media Group has added another new client, Lincoln Financial Media, and will sell ad time on the company’s 15 stations beginning immediately.
Katz also added CBS Radio and Entercom last week, picking them off from Interep’s list.
Katz has also…
Last week, Aegis Group CEO Robert Lerwill resigned unexpectedly, sparking speculation that a takeover may be on the horizon.
Lerwill stepped down officially today (Monday), with Aegis chairman John Napier taking over his duties on an interim basis, writes MediaPost. People…
Out-of-home companies are bracing for the recession like everyone else, but they may not feel the sting as badly as other media.
Though the third quarter brought negative growth to the nation’s three largest OOH companies - Clear Channel Outdoor,…
The 82nd annual Macy’s Thanksgiving Day Parade pulled an average 12.6 rating/26 share on Thanksgiving morning, Nov. 27, according to Nielsen.
That was 8% higher than its telecast last year, Mediaweek writes. NBC estimated that a total 44.7 million viewers…
Top American non-luxury auto brands received higher ratings and less negative comments from online consumers than competing Japanese brands, according to an analysis of consumer opinions collected from automotive review websites by Biz360, MarketingCharts reports.
The research, which aggregated a year’s…
Email, news gathering and paying bills continue to be the most widely used online activities among U.S. adults, but downloading TV programs, watching videos and making web phone calls posted the biggest overall growth, according to data from Mediamark Research…
