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Trump Magazine is going public, which the Publisher, Michael Jacobson, CEO of Premiere Publishing Group, says will allow the company to expand the magazine’s newsstand presence, Brandweek reports. “Donald told me to go to Wall Street a long time ago,” said Jacobson. “And I took his advice.”
The magazine, launched in September 2003, claims a readership of 25-55 year olds with an average household income of $100,000. The quarterly magazine sells for $4.99 and has a circulation of about 150,000, with an additional 50,000 copies distributed to residential and commercial Trump holdings.
Topics typically range from deal-making and luxury getaways to decor and epicurean dining. Advertisers include Rolls Royce, Blue Star jets and Baccarat.
Katz Media Group has added another new client, Lincoln Financial Media, and will sell ad time on the company’s 15 stations beginning immediately.
Katz also added CBS Radio and Entercom last week, picking them off from Interep’s list.
Katz has also…
Last week, Aegis Group CEO Robert Lerwill resigned unexpectedly, sparking speculation that a takeover may be on the horizon.
Lerwill stepped down officially today (Monday), with Aegis chairman John Napier taking over his duties on an interim basis, writes MediaPost. People…
Out-of-home companies are bracing for the recession like everyone else, but they may not feel the sting as badly as other media.
Though the third quarter brought negative growth to the nation’s three largest OOH companies - Clear Channel Outdoor,…
The 82nd annual Macy’s Thanksgiving Day Parade pulled an average 12.6 rating/26 share on Thanksgiving morning, Nov. 27, according to Nielsen.
That was 8% higher than its telecast last year, Mediaweek writes. NBC estimated that a total 44.7 million viewers…
Top American non-luxury auto brands received higher ratings and less negative comments from online consumers than competing Japanese brands, according to an analysis of consumer opinions collected from automotive review websites by Biz360, MarketingCharts reports.
The research, which aggregated a year’s…
Email, news gathering and paying bills continue to be the most widely used online activities among U.S. adults, but downloading TV programs, watching videos and making web phone calls posted the biggest overall growth, according to data from Mediamark Research…
