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Responding to increased demand, job site Monster.com has launched a marketing, advertising and public relations channel, the exclusive sponsor of which is marketing and PR headhunting firm Aquent, MediaPost writes (via MarketingVOX).
The new channel includes specialized search for industry-related resumes and postings from the Monster database, as well as a community and message board.
Demand is particularly high for online marketing professionals, Norma Gaffin, Monster director of content, is quoted as saying. Moreover, the job market in advertising, marketing and PR is favorable to employees, according to Aquent Director of Marketing Eric Wanta. Monster says advertising/marketing/public relations job postings on Monster grew more than 18 percent in the last year - 11 percent in May alone.
The hottest U.S. markets - cities with the largest growth in marketing jobs over the past year, based on openings listed on Monster - were Orlando (+147 percent); Tampa-St. Petersburg (+88 percent); Miami (+84 percent); Cincinnati (+67 percent); and Houston (+60 percent).
Though off-air online and experiential advertising grew modestly as a part of the overall radio revenue pie, and election-related political ads increased in Q3, total radio ad revenues were down 9% to $4.97 billion for Q3 and down 10% for…
Glamour magazine is running its photo of Britney Spears not only on the cover of the U.S. edition, but on the covers in seven other countries, as well.
Britney will grace Russia, Sweden and Greece’s editions of Glamour, among others.…
Titan Worldwide has signed a five-year deal with the Delaware River Port Authority to manage out-of-home advertising for the Port Authority Transit corp.
The contract covers advertising on PATCO’s rail service and stations between Southern New Jersey and Philadelphia, writes Mediaweek.…
Publicis has acquired full-service agency W&K Communications, continuing its Asia expansion that began several years ago.
W&K will be pulled under the umbrella of Publicis’s Burnett agency network, and will be renamed Leo Burnett Beijing Advertising, writes Adweek.
Other recent Publicis…
With only four weeks separating Thanksgiving and Christmas this year, Cyber Monday One (December 1) and Cyber Monday Two (December 
may command a greater share of online sales than they have in years past - thus increasing the importance…
Top American non-luxury auto brands received higher ratings and less negative comments from online consumers than competing Japanese brands, according to an analysis of consumer opinions collected from automotive review websites by Biz360, MarketingCharts reports.
The research, which aggregated a year’s…
