The CW network finally has a home online at www.cwtv.com. The site includes a schedule of shows, a map of the U.S. where users can click to find CW stations, and a place to register in order to receive news, updates and announcements from the network.
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Clear Channel Outdoor has completed its acquisition of airport advertising concessions operator Interspace Airport Advertising, reports the San Antonio Business Journal.
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The sale of Univision last week will have little, if any, near-term effects for media buyers and planners, according to Media Life. Industry analysts say they expect no major changes in management until next spring at the earliest, when the sale is expected to be completed. Programming, too, is expected to remain unchanged. The telenovelas that make up the bulk of Univision’s prime time are under long-term contact with Mexico’s Grupo Televisa.
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Billborad Magazine’s parent company, VNU has reached an agreement to acquire Billboard’s competitor, Radio & Records magazine and Radio & Records, Inc. (R&R), one of the leading news and information companies serving the U.S. radio and record industries.
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Wal-Mart, which spends some $570 million annually in major measured media, is now considering some 10 shops in the visitation round of its review for creative, interactive and media duties, reports AdWeek (via MarketingVOX), citing unnamed sources. After visits, Wal-Mart will trim the list to three or four and conclude the review in September.
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Russian officials have curtailed the number of stations broadcasting Radio Free Europe/Radio Liberty and Voice of America news programs, saying that the matter is simply one of stations’ conforming with their broadcast licenses, but radio station owners say that the restrictions deny an essential source of information, reports the AP (via Forbes). The effects will be felt most in far-flung regions. “In Moscow, there’s still freedom in some sense. But in the regions, freedom has ended. There is none,” Boris Mazin, programming manager for a broadcast holding company in Kazan, about 450 miles east of Moscow, is quoted as saying.
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Almost one in three Americans said they had not read the Sunday newspaper in the past six months, according to a recent Zogby poll conducted for Parade Magazine, Editor & Publisher reports. But for those who do read the Sunday paper, 75 percent say, “The Sunday newspaper is a good source of information about new products and services” and 74 percent say the newspaper provides valuable coupons and rebate offers.
TNS Media Intelligence has released numbers on late night brand appearances during CBS’s Late Show with David Letterman, NBC’s Tonight Show with Jay Leno and ABC’s Jimmy Kimmel Live, Brandweek reports.
Marketer Valassis is acquiring direct-mail marketing company Advo for approximately $1.3 billion.
Walt Disney became the first national brand to advertise on YouTube with the launch of an ad campaign Thursday for “Pirates of the Caribbean: Dead Man’s Chest,” writes MediaPost (via MarketingVOX). The campaign lasted 24 hours and consisted of rich media banners featuring Johnny Depp and a digital clock counting down the hours, minutes, seconds, and milliseconds to today’s premiere of the movie (including “special midnight shows,” according to the ad).
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Forty-six percent of corporate communications professionals said angry bloggers should be ignored or managed by the customer relations department, according to a poll conducted by Dallas/International Association of Business Communicators, BtoB reports. Forty-two percent said bloggers’ negative posts should be handled by media relations.
Cox Radio is purchasing WBGB-FM Jacksonville, Florida from Salem Communications for approximately $7.7 million, RadioInk reports.
