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State Stuck with Sex Billboards

Back on the road

A federal appeals court struck down the recent Missouri law banning adult-oriented signs near state roads. The court ruled the law, modeled on a similar one passed in New Jersey, was unconstitutional on grounds that it wasn’t narrowly tailored. Some businesses, such as gas stations and truck stops, also were at risk of the ad ban if they dedicated more than 10 percent of their floor space to items such as adult DVDs or other sexually oriented items.


Violators were to be punished with up to 15 days in jail and a $300 fine, according to a report in The Kansas City Star. The ban included all signage within a mile of a state road, regardless of the sexual content of the sign.

Adult-themed billboards have been popping up increasingly through the bible-belt areas of the Mid-Atlantic, Midwest and South, first on the outskirts of larger cities and now increasingly in the tertiary town between.

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CBS Powers Yahoo’s LaunchCast

CBS Radio and Yahoo, two of the largest online radio providers, are combining their online radio stations, beginning early next year.

CBS Radio’s 150 stations and LaunchCast’s 150 online stations will be integrated into Yahoo’s music site, powered by CBS…

Print read more like this »

Cox Enterprises Announces New Business Organization: Cox Media Group

Cox Enterprises, Inc. announced today that the company is bringing together its three media units - Cox Newspapers, Cox Television and Cox Radio - under a new organization named Cox Media Group, Inc., effective January 2009. The subsidiary will be headquartered…

Outdoor read more like this »

Target Builds Snow Globe Effect as iPhone App

Target is one of the first brands to create an iPhone application. The Target “gift globe” allows iPhone users to shake their phones to launch a snow-fall effect.

When the snow clears, a gift idea from Target is revealed. Users…

Television read more like this »

Cupid, Castles and NYPD Humor Come to ABC

ABC is set to launch a slew of new series in a midseason shuffle. Primetime: What Would You Do? returns Tuesday, Jan. 9, in the 10pm time slot. The show is a hidden camera experiment in which actors stage scenarios…

Interactive read more like this »

News Media Less Effective at Conveying Ad Messages

Only 28% of the audience of an average news program, website or magazine gets valuable information about products and services advertised there, making news venues less effective at conveying ad messages than all forms of media combined (see chart), according…

Direct read more like this »

FTC Approves New Telemarketing Rule

Effective immediately, any telemarketing call that delivers a prerecorded message must include a quick and easy way to opt-out of receiving future calls. The opt-out must work both for consumers who answer these calls in person and for those whose…

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