Earbuds, laptops, and cell phones are among the constants in the complex portrait of today’s returning college class, heading back to campus with a record number of gadgets enabling perpetual mobile connectivity.
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Vivendi’s Universal Music, the world’s largest seller of recorded music, is catapulting to the top spot in music publishing as well, having agreed to buy BMG Music Publishing for 1.63 billion euros, or about $2.1 billion.
Some 10 million Americans age 12 and over have downloaded television shows from the internet - seven million in the past 30 days alone, according to the MOTION biannual study of digital video behaviors by global market research firm Ipsos, MarketingVox writes.
Scarborough Research, a marketing and media research firm for identifying the shopping, media and lifestyle patterns of adults in the U.S., announced that the Media Rating Council has fully accredited Scarborough’s core syndicated services: the 75 Top-Tier Local Market Studies and the Multi-Market Study.
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More than 100 restaurants, sports bars, casinos, taverns and retail stores in 39 major metropolitan areas will run Boondoggle Sports Network’s Fantasy DayGame, a fantasy sports game which allows patrons to compete for prizes as the owner of an all-star fantasy sports team, HumWare Media Corp. announced.
Several new lists have hit the market this month, according to Multichannel Merchant.
Clear Channel Radio’s Total Traffic Network has entered into a multi-year agreement with BMW to provide traffic data to navigation systems offered on select 2007 BMW models. The deal makes BMW of North America the first U.S. auto manufacturer to offer real time traffic as a standard, lifetime service feature on navigation-equipped vehicles.
Financial expert Jean Chatzky will host a daily show on XM Satellite Radio’s Oprah & Friends channel, the company has announced.
ABC will run its miniseries The Path to 9/11 as scheduled, despite criticism by Bill Clinton, who called the drama “factually and incontrovertibly inaccurate.”
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The Television Bureau of Advertising has predicted that national spot dollars could be down 7 to 9 percent in 2007, and that local spot revenues will be either flat or up by 2 percent.
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Some of Katie Couric’s lustre rubbed off on her second day. Even so, The CBS Evening News had a 7.0/14 in the metered markets, down from 9.0/17 on Tuesday.
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The Trade Show Exhibitors Association is launching a magazine, About Face–The Journal of Face-to-Face Marketing.
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