On Sunday, Sept. 17, The New York Times will feature the next installment of its Super Job Market, the biggest print and online recruitment section offered by The Times to employers in the tri-state area. Featuring thousands of job listings, this semi-annual career section is an expanded version of The New York Times Job Market.
As part of a classified advertising agreement announced in June 2006 between The Times and Metro International’s Metro New York - a free daily newspaper - Super Job Market listings will also appear on Monday, Sept. 18 in Times branded pages in Metro’s New York edition to give advertisers additional penetration of New York job seekers.
According to Doug Latino, group director of recruitment advertising, The New York Times, the Super Job Market has consistently been an effective vehicle to “unite great employers with job candidates, in print and online.”
Super Job Market is being supported in the tri-state area with an integrated promotional campaign that includes Internet advertising, signage at newsstand outlets and vending machines, bonus distribution at high-traffic commuter locations, ads in Metro and in The New York Times newspaper, online at NYTimes.com, on metro traffic radio and in select trade media publications.
Katz Media Group has added another new client, Lincoln Financial Media, and will sell ad time on the company’s 15 stations beginning immediately.
Katz also added CBS Radio and Entercom last week, picking them off from Interep’s list.
Katz has also…
Last week, Aegis Group CEO Robert Lerwill resigned unexpectedly, sparking speculation that a takeover may be on the horizon.
Lerwill stepped down officially today (Monday), with Aegis chairman John Napier taking over his duties on an interim basis, writes MediaPost. People…
Out-of-home companies are bracing for the recession like everyone else, but they may not feel the sting as badly as other media.
Though the third quarter brought negative growth to the nation’s three largest OOH companies - Clear Channel Outdoor,…
The 82nd annual Macy’s Thanksgiving Day Parade pulled an average 12.6 rating/26 share on Thanksgiving morning, Nov. 27, according to Nielsen.
That was 8% higher than its telecast last year, Mediaweek writes. NBC estimated that a total 44.7 million viewers…
Time magazine ousted Cosmo as the top magazine for college students in this year’s Anderson Analytics fall survey.
Time also jumped past People, which was last year’s No. 2, writes Ad Age. A Time spokesperson said the magazine did not run…
Email, news gathering and paying bills continue to be the most widely used online activities among U.S. adults, but downloading TV programs, watching videos and making web phone calls posted the biggest overall growth, according to data from Mediamark Research…