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LA Times Ed. Defies Parent Company, Refuses to Cut Jobs

The Los Angeles Times’s corporate parent, The Tribune Company, is demanding job cuts in the newsroom, but editor Dean P. Baquet has said he will not comply with the demand.

‘Inc.’ Debuts New Technology Website

Inc.com, the online edition of Inc. magazine, today announced the launch of a new website dedicated to covering technology topics for entrepreneurs. The site is debuting with Dell as its launch sponsor. The site will initially be limited to two sponsors.

Anti-Spyware Tools Gobble up Advertisers’ Cookies

A new study details the effect of 11 spyware-tracking programs on advertisers’ cookies, and finds that Google’s cookies evaded all challengers.

Viacom’s View-Blocking Bay Corridor Billboards Busted

More than a dozen billboards will be coming down in California, following a decision by the North Coast Railroad Authority’s board of directors that will end an agreement which has so far allowed Viacom Outdoor to keep the billboards in place.

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WPP’S GroupM, TiVo Sign Ad Agreement

WPP’s GroupM has signed an upfront deal with TiVo to get preferred pricing for its clients in exchange for guaranteed minimum ad spend, the companies announced.

Sirius Signs ‘The Who’ for Limited-Run Channel

Sirius Satellite Radio announced today that it will launch a commercial-free, limited-run music channel dedicated to legendary rock band The Who.

Office Depot Axes 250 Call Center Workers

Office Depot Inc. plans to eliminate 250 call center jobs and instead outsource them over coming months, writes Direct Magazine.

13 Percent Growth in B-to-B Marketing Transactions in 2005

There was a 13 percent increase in business-to-business transactions in 2005, led by small businesses that accounted for 81 percent of revenue and a 16 percent increase in Web sales, according to Abacus.

Frito Lay Invites Consumers to Create Doritos Super Bowl Ad

Consumer generated content has been a growing buzz-word among marketers in the last year. But while Al Gore’s channel on cable television, Current, airs some user-submitted content, and Converse and Sony have both aired user creations on TV, the brunt of consumer generated content has been online.

CMP Technology Sells Noncore Pubs to Wicks Group

CMP Technology has sold its noncore consumer and enthusiast magazines for $47 million in cash, writes BtoB.

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