Gannett Broadcasting will be offering customized video to other media for on-air, online and wireless distribution, seeking to fill the need for video content - particularly news and information - from new distribution channels.
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More than 120 marketing and sponsorship partners, suppliers and licensees for the 2008 Olympic Games are meeting this week in Colorado Springs, Colo., to discuss the United States Olympic Committee’s involvement in the upcoming games.
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The overall number of new magazines launching in 2006 is expected to plummet 17 percent from last year, marking the first decrease since 2001, predicts Samir Husni, a University of Mississippi journalism professor who tracks the industry, according to New York Business.
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The Interactive Advertising Bureau is pressuring the industry’s major third-party metrics firms to improve the accuracy of the traffic data they report, in response to an increasing number of complaints from web publishers.
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Jane Pratt, founder and former editor-in-chief of both Sassy and Jane magazines, will host Jane Radio, a live, weekly talk show that brings her “irreverent and refreshingly candid personality” to satellite radio, Sirius announced yesterday.
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Arbitron has announced that the ratings company is still holding off on reporting individual satellite radio channels.
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E.W. Scripps is selling its five Shop at Home-affiliated television stations to Multicultural Television Broadcasting for $170 million in the aftermath of its divestiture of the Shop at Home network to Jewelry Television in June.
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Autobytel Inc. is working with car dealerships advertising on websites on automated lead generation, targeting prospective customers as they look for information online.
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A new-to-market file made up of professional photographers is available through Marketry Inc.
ABC took top honors in the network race on Sunday, thanks to a strong debut for Brothers & Sisters and to its workhorse, Desperate Housewives.
BusinessWeek has launched a portable-electronic product called BusinessWeek Mobile Edition, writes BtoB. Content is available free at the magazine’s new mobile site, www.businessweek.mobi.
Chrysler Group’s President-CEO Tom LaSorda says the automaker will more than double what it spent on advertising in the first half for the remainder of 2006.
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