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Email List Prices Down

B2B email list prices in October have decreased an average of $4 per thousand compared with last October, but remains the highest-priced list rental category.

The average price of permission-based B2B was price of $277 per thousand names in October. The $4 price decrease was the largest among various list types compared list manager Worldata, writes B2B Online (via MarketingVox).

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Katz Signs CBS, Entercom

Katz Radio Group has snared two more major clients, having approached and signed CBS Radio and Entercom Communications, formerly clients of Interep.

CBS Radio represented about a third of Interep’s total revenue, writes Mediaweek.

Interep filed last month to convert its…

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CNN Floats More Affordable Wire Service to Newspapers

CNN plans to offer newspapers a wire service as an alternative to the Associated Press. CNN, which already runs an internal wire service, will explain its new, expanded service to editors from about 30 papers who are visiting Atlanta this…

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Mobile Internet in U.K. Grows 8X Faster than PC Internet

The number of Britons accessing the mobile internet increased by 25% (from 5.8 to 7.3 million) from Q2 to Q3 2008, compared with only a 3% increase for PC-based internet users (34.3 to 35.3 million Britons), according to (pdf) insight data…

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Online TV, Video & Phone Show Biggest Yearly Growth

Email, news gathering and paying bills continue to be the most widely used online activities among U.S. adults, but downloading TV programs, watching videos and making web phone calls posted the biggest overall growth, according to data from Mediamark Research…

Interactive read more like this »

eBay, Amazon Try to Best Brick-and-Mortar—and Each Other

Black Friday is typically known as the day of unbeatable deals, but also long lines, packed stores, and jostling customers.

But this season, online retail giants Amazon and eBay are doing their best to get customers out of stores and…

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Banks Increase Direct Mail 42% to Retain, Reassure Anxious Customers

Despite the U.S. financial crisis and dwindling marketing budgets at some financial institutions, the number of retention-related direct-mail offers sent by banks to current customers in Q3 2008 was 42% higher than in Q2.

View chart of estimated mail volume, Q3…

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