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Clear Channel Outdoor today announced that it has been awarded the contract for advertising in and on buses operated by Community Transit in Seattle. This is the fifth bus contract win in less than two months, the company says.
As part of the agreement, Clear Channel Outdoor will market and sell interior and exterior advertising space on 270 buses operated by Community Transit. Approximately half of the fleet links Snohomish County communities with Downtown Seattle, the University of Washington and the Eastside. Community Transit carries 57 percent of all Snohomish County-Seattle commuters to work and back. Last year, Community Transit provided a record 9.1 million passenger rides.
Transit advertising has become more valuable in recent years and continues to grow as ridership increases and transit agencies invite creativity and innovation into the outdoor advertising space, Clear Channel claims.
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