Former GE chief Jack Welch and adman Jack Connors are reportedly in talks with investment bank JPMorgan Chase & Co. to put together a potential deal to make an offer to buy The Boston Globe from The New York Times Co.
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Hoping to give a boost to its mobile social-networking service, Boost Mobile has teamed up with West Coast Customs in a promotion to give away a free customized Dodge Charger.
A wary Coca-Cola at first distanced itself from the exploding Diet Coke and Mentos viral video phenomenon, fearing a loss of control over its brand, but it has now fully embraced the concept.
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Happy Draft FCB and Aegis Group’s Carat have won Wal-Mart Stores’ $580 million creative and media buying account, say executives familiar with the situation. A Wal-Mart spokesperson said that a decision has not been made, but may be made by the first week of Nov.
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Companies in the U.K. will now be allowed to sponsor entire television channels and radio stations for the first time, thanks to new laws unveiled by media regulator Ofcom.
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NBC’s first “flex” game for Sunday night NFL broadcasts will be on Sunday, Nov. 12, and the network has chosen to air a competition between the New York Giants and the Chicago Bears.
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Speculation that Clear Channel may be considering taking the company private has surfaced following reports that it is in talks with private equity firms, including Kohlberg, Kravits and Roberts.
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Retailer Brookstone has hired Cramer-Krasselt Hampel Stefanides to conduct an integrated fourth-quarter advertising and marketing push. The holiday campaign will be followed by broader branding and public relations efforts, which will run through 2007.
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"We make more senseOn Monday, NBC’s group of cable networks, which includes Bravo, USA and Sci Fi, announced that it will not participate in Nielsen’s commercial ratings system.
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The Sun, the U.K.’s tabloid newspaper, has launched a new community site, called MySun, writes the CyberJournalist.
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Songs distributed through Vivendi’s Universal Music Group have moved up the charts after a radio chain was paid to play the tunes as part of commercials in an ad program that New York state officials say is used to trick radio programmers. The news raises questions about how the payola settlements during the past year will be enforced and whether music executives will take advantage of loopholes.
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During a time when advertising in Hispanic media has been on the rise, Marketing y Medios, a VNU Business Media publication, has announced that it will cease to publish as a stand-alone magazine and will instead become a monthly Special Report in selected copies of Adweek, Brandweek and Mediaweek.
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Aegis plans to hold a general meeting of its shareholders on Nov. 22 to consider Vincent Bollore’s request to give his two hand-picked appointees seats on the Aegis board. Aegis’s management team has asked shareholders to reject Bollore’s request.
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