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UPS Opens Trade Direct Service to Japan

UPS has introduced a UPS Trade Direct service, inbound to Japan, which is now available from 50 origin countries in North America, Europe and Asia.

The service combines air or ocean freight transportation and customs clearance with package and less-than-truckload service, writes DM News. Because shipments can go directly from plane or ship to the local UPS delivery network, the result is a faster transit time.

The service opens new doors for small- and medium-sized retailers wishing to do business in Japan, because it reduces the need for a traditional distribution center, UPS says.

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Q3 Radio Revenue Slides 9% Despite Off-Air Gains, Political Spend

Though off-air online and experiential advertising grew modestly as a part of the overall radio revenue pie, and election-related political ads increased in Q3, total radio ad revenues were down 9% to $4.97 billion for Q3 and down 10% for…

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Britney’s Glamour Cover to Run on International Editions

Glamour magazine is running its photo of Britney Spears not only on the cover of the U.S. edition, but on the covers in seven other countries, as well.

Britney will grace Russia, Sweden and Greece’s editions of Glamour, among others.…

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Titan Signs New Transit Deal

Titan Worldwide has signed a five-year deal with the Delaware River Port Authority to manage out-of-home advertising for the Port Authority Transit corp.

The contract covers advertising on PATCO’s rail service and stations between Southern New Jersey and Philadelphia, writes Mediaweek.…

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Publicis Purchases Asia Shop, W&K Communications

Publicis has acquired full-service agency W&K Communications, continuing its Asia expansion that began several years ago.

W&K will be pulled under the umbrella of Publicis’s Burnett agency network, and will be renamed Leo Burnett Beijing Advertising, writes Adweek.

Other recent Publicis…

Interactive read more like this »

Cyber Monday Shoppers Use Search for Different Reasons

With only four weeks separating Thanksgiving and Christmas this year, Cyber Monday One (December 1) and Cyber Monday Two (December 8) may command a greater share of online sales than they have in years past - thus increasing the importance…

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U.S. Auto Brands Rate Higher than Japanese Counterparts

Top American non-luxury auto brands received higher ratings and less negative comments from online consumers than competing Japanese brands, according to an analysis of consumer opinions collected from automotive review websites by Biz360, MarketingCharts reports.

The research, which aggregated a year’s…

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