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Technorati says it is now tracking more than 57 million blogs, and the blogosphere is doubling in size approximately every 230 days.
Some 100,000 new blogs were created each day during the last quarter, down slightly quarter-over-quarter but probably due in part to spam-fighting efforts, according to the latest State of the Blogosphere report by Technorati’s David Sifry (via Micro Persuasion and MarketingVox). About 55 percent of all blogs are active (that is, they were updated at least once in the last three months).
The total posting volume of the blogosphere has leveled off to about 1.3 million postings per day - a tad lower than last quarter but about double the volume of the year-ago quarter. There is a strong correlation between the aging and post frequency of blogs and their authority and Technorati ranking, according to the report.
Among the top four blogging languages, the use of English and Spanish languages is more global (not unexpectedly), whereas Japanese and Chinese are more regional. For the first time, Farsi has moved into the top 10 languages of the blogosphere.
Radio stations in the U.K. reacted with outrage when they learned of a report by researchers from the University of the West of England which accused them of promoting excessive drinking.
The study looked at 1,200 hours of radio output,…
General Motors posted sales of 308,817 vehicles in August. That’s a drop of 20 percent from August of last year - but 31 percent better than July.
In order to boost sales as much as possible during a time when…
A new digital out-of-home network to reach golfers is launching to 100 retail locations in the next two months. The network will be available in Dunham’s Sporting Goods, Golf Etc., Golf USA, Pro Golf, and ParMasters, among others.
Fox says that viewers’ attention to commercials is higher when fewer commercials are aired. The revelation comes as a result of testing the network has done for its freshman thriller, Fringe, which will premiere Sept. 9 with limited commercials and shorter…
Worldwide sales of mobile phones will reach 1.28 billion units in 2008 - up from 1.15 billion units in 2007 - an 11 percent increase from last year, according to Gartner, Inc - (via MarketingCharts).
While the mobile phone market is poised for…
Consumers in all income segments are cutting back spending, and doing so to a greater extent recently than at the beginning of the second quarter, according to a comScore study examining changes in consumer attitudes and perceptions about the U.S. economy…
