DraftFCB Canned, New Wal-Mart Agency Review to Take Place
Following the departure of advertising chief Julie Roehm, Wal-Mart has decided to drop Draft FCB as its new agency.
»
Following the departure of advertising chief Julie Roehm, Wal-Mart has decided to drop Draft FCB as its new agency.
email this
permanent link
A tentative agreement has been settled upon by the U.S.P.S. and the American Post Workers Union, AFL-CIO, and upon ratification by union members will run through Nov. 20, 2010.
A new series of proposed laws could make life much harder on email marketers, if they are passed.
email this
permanent link
The iParenting Media network of over 40 websites is offering its file of parents and expectant parents to direct marketers.
email this
permanent link
Primedia has sold its hunting, fishing and shooting magazines for $170 million in cash.
email this
permanent link
TV One, the cable network targeting African Americans, is the fastest growing cable network in the country by average, according to estimates from Nielsen Media Research.
email this
permanent link
Hallmark Channel is sponsoring the annual Radio City Christmas Spectacular in New York for the sixth consecutive year.
email this
permanent link
Ads that appear in niche websites get more attention from broadband users than ads on sites that have more than a million unique visitors, according to study results to be released next week, reports MediaPost (via MarketingVox).
email this
permanent link
Arbitron has introduced an electronic version of its radio network ratings commercial affidavit verification system.
