»
Last week, The New York Times posted digital versions of censored - and therefore unpublished - articles written in 1942 to commemorate the anniversary of the attack on Pearl Harbor. The 15,000-word series, written in 1942 by Times reporter Robert Trumbull, detailed the Herculean engineering feat of raising and repairing four heavily damaged battleships. Sixty-four years later, the series is available now, in its entirety, online.
What’s shocking is that the six news stories were “impounded” by the Dept. of the Navy for the bizarre justification that Trumbull’s “exclusive” was unfair to other correspondents who wanted the same story, reports MediaPost (via MarketingVox).
Andrew Rosenthal, associate editor of the Times editorial section, where the feature appeared, remarked: “This is the wonderful thing about the internet. You can do unlimited publishing at almost no cost. These are great articles, obviously significant historically, but there’s no way we can publish a 15,000-word series in the print edition.”
The Times’s digital publication of the original articles as PDFs took advantage of the power of the Web to massively expand on the paper’s print edition, which published excerpts and an explanatory article by Lawrence Downes, the project’s mastermind.
Though off-air online and experiential advertising grew modestly as a part of the overall radio revenue pie, and election-related political ads increased in Q3, total radio ad revenues were down 9% to $4.97 billion for Q3 and down 10% for…
Glamour magazine is running its photo of Britney Spears not only on the cover of the U.S. edition, but on the covers in seven other countries, as well.
Britney will grace Russia, Sweden and Greece’s editions of Glamour, among others.…
Titan Worldwide has signed a five-year deal with the Delaware River Port Authority to manage out-of-home advertising for the Port Authority Transit corp.
The contract covers advertising on PATCO’s rail service and stations between Southern New Jersey and Philadelphia, writes Mediaweek.…
Publicis has acquired full-service agency W&K Communications, continuing its Asia expansion that began several years ago.
W&K will be pulled under the umbrella of Publicis’s Burnett agency network, and will be renamed Leo Burnett Beijing Advertising, writes Adweek.
Other recent Publicis…
With only four weeks separating Thanksgiving and Christmas this year, Cyber Monday One (December 1) and Cyber Monday Two (December 
may command a greater share of online sales than they have in years past - thus increasing the importance…
Top American non-luxury auto brands received higher ratings and less negative comments from online consumers than competing Japanese brands, according to an analysis of consumer opinions collected from automotive review websites by Biz360, MarketingCharts reports.
The research, which aggregated a year’s…
