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At the Consumer Electronics Show in Las Vegas Sunday, Bill Gates showed some of his cards in the impending showdown with Apple in 2007 and beyond: A feature-packed Windows Vista. Windows Home Server. IPTV-enabled XBox. Internet-connected Fords.
According to Red Herring (via MarketingVox), Gates said Microsoft can deliver the ultimate digital lifestyle connecting people from mobile devices to the living room to the car, while Windows Home Server, out in the second half of 2007, will act as the central hub.
Microsoft’s Internet Protocol Television (IPTV) - which will rival Apple’s Apple TV set-top box - will connect people to the web through the Xbox 360 by the end of the year.
The bulk of Gates’s presentation dealt with the long-awaited Vista operating system. The Vista will feature video wallpaper, and brands will offer tailored applications - like Foxsports’s own version of Windows Media Player, and Showtime and Nickelodeon versions of Vista, according to the E-Commerce News.
Several new Vista-powered PCs were also shown off, including a Toshiba Portege R400 mobile PC with wireless docking capability and an HP model with touch-screen capability.
Marketers have unleashed their holiday promotions earlier than ever this year, with many hitting the stores well before Thanksgiving. But Sirius XM isn’t launching most of its 24-hour holiday music channels until turkey day or later.
The newly merged company…
PC Magazine will stop publishing a print edition with its January issue. The magazine will shift operations entirely online.
The magazine will be sent via email with a link to the current edition. It will continue to look like the…
The switch to digital television arrives in less than three months, and to remind consumers of the transition, the National Association of Broadcasters is running a campaign across PumpTop TV’s network of screens at gas stations.
The spot began airing…
After the third week of Nov. sweeps, the tie between CBS and ABC remains intact.
CBS is still the most-watched network, while it is tied with ABC for No. 1 among adults 18-49, writes Mediaweek.
CBS maintains its lead on the…
Getting real-time, 24/7 online access to company news and reaching responsive and efficient PR representatives still rate high on journalists’ wish-lists, but reporters are increasingly sourcing stories from new forms of media as well, according to research from Bulldog Reporter and TEKgroup…
Through the first half of the year, automakers have slimmed their ad spending by 10% to $6.1 billion, according to Nielsen Monitor Plus.
General Motors slipped 6% to $1.2 billion, while Ford Motor cut ad spend by 22% to $954…
