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‘Cooking Light’ Continues Cycling Team Sponsorship

Cooking Light will continue to sponsor The Colavita/Sutter Home Men’s Cycling Team presented by Cooking Light during the 2007 racing season, as the team takes off with a powerful line-up of world-class champions and strong young cyclists.

The Team, presented by Cooking Light, will kick off the 2007 season with ten days of intense training in the hills of Napa Valley, Calif., hosted by co-title sponsor Sutter Home Winery, the companies announced. Sutter Home will also be providing training facilities and accommodations for the Colavita/Sutter Home Women’s Cycling Team, which includes 2006 Women’s NRC Champion Tina Pic and Canadian National Champion Alex Wrubleski.

As previously announced, David McCann, the three-time and current Irish National Road Champion, and Charles Dionne, two-time winner of the San Francisco Grand Prix have signed with Colavita/Sutter Home for the 2007 season.

Founded in 1987, Cooking Light claims to be the world’s largest food magazine, with more than 11 million monthly readers. CookingLight.com provides daily food and fitness updates, healthy recipes and nutrition advice to millions of unique visitors every year.

Other sponsors contributing to the Colavita/Sutter Home Cycling Teams include American Suzuki Motor Corporation, Bike Medicine, DeFeet International, Rotor Cranks USA, Saris Cycling Group, Selle San Marco, The Olive Garden Restaurants, and Lavazza.

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Auto Advertising Slips 10% in 1H 08

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