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Record Media M&A Activity in ‘06, Thanks to Marketing & Interactive

Consolidation in the Marketing & Interactive Services and Online Media sectors and aggressive competition for acquisitions by private equity buyers led to a flurry of M&A deal activity in 2006 across the 11 media and information sectors tracked by investment banking firm The Jordan, Edmiston Group, Inc. (JEGI).

The M&A rebound began in 2004 and exploded in 2005, as transaction value for the media and information industries reached $54 billion, writes MarketingVox. That record high was exceeded in 2006 with 637 transactions valued at more than $60 billion, surpassing 2005 levels by 18 percent in deal activity and 12 percent in total deal value, JEGI said.

The significant rise in M&A deal activity and value was led by the following key sectors: business-to-business magazines (value up 140 percent); marketing and interactive services (activity up 42 percent; value up 69 percent); online media (activity up 55 percent); newspaper publishing (value up 144 percent); consumer magazines (activity up 32 percent); educational and professional publishing (value up 244 percent); exhibitions and conferences (activity up 53 percent).

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Sirius XM Shows Restraint, Most Holiday Music Begins Post Thanksgiving

Marketers have unleashed their holiday promotions earlier than ever this year, with many hitting the stores well before Thanksgiving. But Sirius XM isn’t launching most of its 24-hour holiday music channels until turkey day or later.

The newly merged company…

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‘PC Magazine’ Print Edition Dies

PC Magazine will stop publishing a print edition with its January issue. The magazine will shift operations entirely online.

The magazine will be sent via email with a link to the current edition. It will continue to look like the…

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NAB Works Hard to Prep U.S. for Digital Transition

The switch to digital television arrives in less than three months, and to remind consumers of the transition, the National Association of Broadcasters is running a campaign across PumpTop TV’s network of screens at gas stations.

The spot began airing…

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SAG ‘Bizarrely’ Calls for Strike Authorization

Following an inability to agree with studios on payment for shows distributed online, the Screen Actors Guild has decided to pursue strike authorization from its members in a move the Alliance of Motion Pictures and Television Producers calls “bizarre.”

Should…

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Journalists Use New Media More than PR Pros Think

Getting real-time, 24/7 online access to company news and reaching responsive and efficient PR representatives still rate high on journalists’ wish-lists, but reporters are increasingly sourcing stories from new forms of media as well, according to research from Bulldog Reporter and TEKgroup…

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Auto Advertising Slips 10% in 1H 08

Through the first half of the year, automakers have slimmed their ad spending by 10% to $6.1 billion, according to Nielsen Monitor Plus.

General Motors slipped 6% to $1.2 billion, while Ford Motor cut ad spend by 22% to $954…

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