Commerce Bank Sponsors Philly Inq. ‘Express’ Edition
PhillyCars.com
The Philadelphia Inquirer intends to launch a special edition of the newspaper, geared toward busy readers, in an effort to boost readership.
»
The Philadelphia Inquirer intends to launch a special edition of the newspaper, geared toward busy readers, in an effort to boost readership.
email this
permanent link
The most expensive categories of email lists actually dropped in price from Jan. 2006 to Jan. 2007.
email this
permanent link
21st Century Marketing will manage Care Giver’s Home Companion list, giving marketers direct access to this list of family caregivers to the elderly for the first time.
email this
permanent link
Kings of searchDespite Google’s steady expansion into radio, print, and video in order to attract brand ad budgets, Google isn’t bringing in the big marketers and their agencies, at least in part because it insists on trafficking and reporting all the ads itself.
email this
permanent link
Us Weekly’s West Coast executive editor, Ken Baker, will become editorial director of UsMagazine.com, reporting directly to Wenner Media’s chief marketing officer, Gary Armstrong.
email this
permanent link
ESPN’s SportsCenter will be celebrating its 30,000th live episode on Sunday, Feb. 11 at 11 p.m. ET, writes Broadcasting & Cable.
Anheuser-Busch, typically the Super Bowl’s largest sponsor, will use interactive tactics to enhance its Super Bowl advertising this year.
email this
permanent link
Beefeater Gin and its ad agency Publicis are kicking off a new campaign in May dubbed “Forever London.”
email this
permanent link
FX will launch The Riches on March 12 with one sponsor and limited ads, Mediaweek reports. All told, the pilot episode will carry just six-and-a-half minutes of national ad time.
email this
permanent link
Advertisers are running out of time to participate as a sponsor in this year’s New Orleans Mardi Gras, as the sponsorship deadline is Feb. 1.
email this
permanent link
