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The media division of Hachette Filipacchi’s owner, Lagardere SCA, has announced that it will be cutting hundreds of jobs, or about 7 to 10 percent of its media positions.
The cuts will likely affect the French staff of publications such as Elle, Marie Claire and Car and Driver, writes MediaPost.
It remains unclear whether personnel cuts are planned at the company’s American operations. Owner Arnaud Lagardere is determined to expand the presence of Hachette Filipacchi in America and Britain with big acquisitions, according to the article.
Hachette Filipacchi’s American operation, under president Jack Kliger, is the country’s fourth-largest magazine publisher, as ranked by TNS Media Intelligence. It falls behind Time Inc., Conde Nast and Hearst.
The Spanish Radio Association says Arbitron still has not addressed its concerns and research questions regarding the PPM and how “Hispanics are recruited and represented, and how the PPM panel is maintained.”
The SRA has been working with Arbitron in…
The Chicago Tribune’s new design will launch on Sept. 29, Tribune Co. chief operating officer Randy Michaels says. No details on the redesign have been released; the paper has already been decreasing its editorial pages to create a more even split…
Teens are not the best demo to target with cell phone advertising, according to a new study from comScore. Though they are cell phone-savvy, most of them - 70 percent - have their phones paid for by parents, which means…
CNN won its second night of coverage of the Democratic National Convention Tuesday. The network averaged 3.41 million viewers in the 8 p.m. to 11 p.m. time slot, despite the fact that Fox drew nearly even for the night.
Fox…
Generation Y is the most self-indulgent, Generation X is the most innovative, and Boomers are the most productive, while the “Silent Generation” and the “Greatest Generation” are the most admired, according to a recent survey by Harris Interactive, writes MarketingCharts.
Conducted for…
To encourage shoppers to buy more back-to-school items, retailers often implement “loss leader” strategies: that is, selling items at a loss or even giving them away in hopes that the reductions will attract shoppers who will then buy other, more…
