Des Moines Halts Electronic Billboards
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Des Moines, Iowa, is the latest city to place a moratorium on electronic billboards pending guidelines on when and where electronic billboards can be used.
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Des Moines, Iowa, is the latest city to place a moratorium on electronic billboards pending guidelines on when and where electronic billboards can be used.
Home Depot, which just over a year ago bought wholesale supplier Hughes Supply for $3.2 billion, is considering selling it or spinning it off in order to focus on its retail business.
In an effort to remain relevant to a web 2.0 audience, the New York Times Co.’s About.com has made some changes to its offerings, reports AdAge (via MarketingVox).
The Tribune Co. has successfully sold Hoy New York, its free Spanish-language daily with circulation of about 56,000.
Next week, Volkswagen plans to launch a new television campaign touting three cars under $17,000.
Future Snowboarding Magazine announced today that it has captured 44 percent of total snowboard magazine newsstand revenue, making it the No. 1 snowboarding magazine on North American newsstands in terms of revenue and No. 2 in North America in terms of copies sold.
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Penthouse saw the biggest circulation jump for any of the nine men’s magazines tracked by Media Life, in the six months ended Dec. 31.
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Fans can vote online to determine which driver’s in-car audio will air on Sirius additional channels to feature other top drivers based on the Nascar Nextel Cup Series standings.
Viacom will lay off 250 employees across its MTV Networks in a move that is not unexpected.
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erinMedia says that the end of the week will mark the end of opportunities for strategic partners to join a coalition that will help the start-up make good on its threats to become a serious competitor to Nielsen.
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MySpace has added video-filtering capabilities to its service, making it the largest video-sharing site to proactively block copyrighted material.
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DVD retailer Movies Unlimited has partnered with Turner Classic Movies to create a co-branded catalog that will sell a broad range of movies.
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CBS Corporation has formed a new unit to sell across all its platforms in order to “give advertisers the reach and flexibility they need,” says Les Moonves, president and chief executive officer.
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CBS Radio - the first major radio broadcaster to sign with the PPM - has also become the first broadcaster to be assigned a dedicated, in-house PPM trainer to educate advertisers on the use of PPM data for their sales efforts, writes Radio Ink.
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Budweiser’s ambitious online video-on-demand network has recently launched, and, according to an author of a blog on BusinessWeek.com, is so lame it made the author angry.
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