Mobile advertising company Media Trucks today announced new advertising routes for baseball games at Wrigley Field and US Cellular field for the 2007 Major League Baseball season in Chicago.
Worldata has been awarded the 3+ million-strong TV Guide magazine list, writes DM News.
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NASCAR star Michael Waltrip will host a half-hour weekly show titled Michael Waltrip Out Loud, exclusively on XM, the satellite service has announced.
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The Food Network is launching a new reality show that will cover its search for a new Iron Chef.
comScore is adding a new metric, “visits” - which the measurement firm defines as the number of distinct times people visit a site per day, with at least 30 minutes between each visit - which could potentially replace the pageview as a key advertiser metric, reports ClickZ (via MarketingVox).
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NBC Universal has partnered with mobile video subscription service MobiTV to sell full-length episodes of prime time shows from its top networks. NBC U will also launch several new mobile video channels.
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Aegis reported a “best in industry” organic revenue growth rate of 7.7 percent, driven particularly by its digital and research operations.
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Fifty percent of Americans age 21 or older have visited a bar or lounge, including a restaurant with a dedicated bar, in the past month, and 31 percent in the past week.
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e360 Insight’s CEO Dave Linhardt says that he has served subpoenas to at least 17 companies in his court battle against anti-spam blacklisting service Spamhaus.
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Product placement grew worldwide at 37 percent in 2006, but the pace of growth is expected to slow somewhat next year, says PQ Media in a new edition of its annual survey.
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DHL has introduced a new service to customers shipping multiple packages on a single day from Mexico to the U.S.
Although digital billboards have come under fire in some areas of the country - for safety and light pollution issues, among others - at least one state is making the most of the high-tech signs.
Earlier this month, the Copyright Royalty Board, the oversight body created by Congress to settle royalty disputes in the music business, issued a higher fee structure for web music broadcasts, and web radio executives plan to fight it.
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The Economist, The Columbia Journalism Review and Cookie are a few of the magazines that have been named finalists for the National Magazine Awards for the first time.
Microsoft has acquired technology firm TellMe for an undisclosed amount. The purchase gives Microsoft access to various specialty areas that TellMe focuses on, including speech recognition and mobile search technologies.
