»

Soundview Files Go to MeritDirect

The Soundview Executive Book Summaries outline key points and ideas of full-length business books, and MeritDirect is now managing the Soundview files.

Harry and David Sells Jackson and Perkins

Harry and David is selling its Jackson and Perkins gardening catalog, consumer and wholesale customer lists, website and inventory to a private investment group.

Showtime’s Most Expensive Premiere Brings Best Night in Years

Showtime pulled its best night in three years thanks to the April 1 premiere of its most expensive show to date.

Income Plunges for Denver Papers

The two Denver dailies have seen sharp decreases in profit and advertising revenue in the last year, writes Editor & Publisher.

Uncle Ben Gets Controversial Promotion


Click to enlarge

Uncle Ben, the name behind food giant Mars’s line of rice products and side dishes, has been promoted to chairman of the company in a new ad campaign.

‘Brand New You’ Offers Friendly Advice to U.K. Women

A new magazine coming in May will target the 650 million pound anti-aging market in the U.K.

Related topics: Planning, Interactive, Print...    email this    permanent link

Lincoln Offering Sirius as Standard Equipment

Starting with the 2008 model year, Sirius Satellite Radio will be standard in the Lincoln MKZ, Lincoln MKX, Lincoln Navigator, Lincoln Navigator L and Lincoln Mark LT.

Related topics: Automotive, Radio...    email this    permanent link

Fox Introduces Mini Program between Ads

Fox, in a bid to keep viewers watching during commercial breaks, will begin running short, animated snippets of programming between ads.

Circuit City Axes 3,400

Circuit City has cut costs - to the tune of $250 million over two years - by laying off 3,400 of the retail giant’s most experienced salesclerks.

Related topics: Sign of Doom, Direct...    email this    permanent link

Arbitron: Mobile Audio Users Watch Less TV


Click to enlarge

Attracting new consumers to the mobile audio marketplace will be a challenge, because, according to a new study from Arbitron and Telephia, approximately two-thirds of non-current mobile audio users are not interested at all in any of the four major options for accessing mobile audio services.

Indiana to Vote on Digital Billboards

More than 40 states already permit digital displays on billboards, and Indiana may soon become the 41st.

Related topics: Regulatory, Planning, New Tech, Outdoor...    email this    permanent link

Radio Station Cleared of Responsibility in Woman’s Death

There will be no criminal charges filed in connection with the death of Jennifer Strange, the young woman who died after drinking nearly two gallons of water during a “Hold Your Wee for a Wii” radio contest.

Related topics: Radio...    email this    permanent link

Google Automated TV Ad System Announced

Google has announced the creation of an an automated platform for ads running on television, on EchoStar DISH Network’s 125 networks.

MSNBC.com Begins Branding Blitz

For the first time in its 11-year history, MSNBC.com has launched a branding campaign.

MARKETING JOBS