CNNMoney.com Luxury Channel Launched
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CNNMoney.com launched a luxury channel this week, hoping to attract high-end advertisers with a rich-media-intensive environment.
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CNNMoney.com launched a luxury channel this week, hoping to attract high-end advertisers with a rich-media-intensive environment.
XM plans to offer a special channel to celebrate the life and career of Larry King in honor of his 50th anniversary in broadcasting.
The online classifieds ad networks of newspapers did well in the first quarter, led by Cars.com, which had a record-high 9 million unique visitors and 15 million total visits in March - a 17 percent increase in visits over February, writes MediaPost (via MarketingVox).
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More than a third of television viewers watch TV at a location away from their homes during a typical week - and those viewers are less likely to change channels during commercials than they are when they watch at home.
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A new form of transit advertising is available in certain cities, reaching consumers in one place that has, until now, been completely free from marketing messages: the subway train tunnel.
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Circuit City took a beating in the fourth quarter in terms of sales and earnings - the company just laid off 3,400 employees in a cost-cutting measure - while rival Best Buy posted strong sales.
NBC has decided to stick with its Thursday programming block, including keeping 30 Rock alive for another season.
Despite the success of a few, the vast majority of podcasts have been hard-pressed to see significant ad income.
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Two automakers have announced this week that their cars will come equipped with HD Radio technology.
Price Chopper Supermarkets is changing the way it gets coupons into the hands of consumers.
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Federated Department stores is pouring $100 million into its direct-to-consumer business to support continued growth from its Macys.com, Bloomingdales.com, Macysweddingchannel.com and Bloomingdalesweddingchannel.com, as well as its Bloomingdale’s print catalog.
Clear Channel is off-loading 52 stations in 11 markets - in Texas, Oklahoma and Louisiana - by selling them to GAP Broadcasting.
Dennis Publishing’s The Week will produce a bonus issue focusing on environmental issues, but will not be distributing it in print form. The extra issue, due out April 20, will be online only.
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Good Housekeeping subscribers will see broad content and design changes with their May issue - due out April 10 - as editors attempt to make the 121-year-old magazine more relevant and fresh.
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Consumers are being invited to create their own design for a Pepsi can; top designs, as determined by an in-house panel, will be posted online where consumers will vote for a winner.
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