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Price Chopper Supermarkets is changing the way it gets coupons into the hands of consumers.
The chain, with 115 stores in the Northeast, used to mail coupons to loyalty card members, but now, thanks to a coupon dispensers located at the fronts of stores, card holders can scan their cards and receive coupons based on their purchase history, writes DM News. Nearly 200,000 coupons, for between 30 and 40 brands, have been redeemed in the first two months of the program.
In addition to coupons based on 64 weeks of shopping history, the coupons also include savings on events around the community.
Coupons have been redeemed at a rate 50 percent higher than those included in periodicals or at checkout. The iSaveToday coupons can be redeemed once per shopping trip, up to twice per week.
Sprint will deliver live radio broadcasts of all NFL games, plus television broadcasts of eight Thursday night games on the NFL Network.
The radio coverage will begin Sept. 2; Thursday night television broadcasts will start Nov. 6.
Radio broadcasts include…
Hachette’s Home magazine is closing its doors, following a serious slip in ad pages in the first half of the year.
Ad pages for Home were down 31 percent in the first six months of 2008. Across the board, shelter…
Eight-time Olympic medalist Michael Phelps will be featured on the front of Kellogg’s Frosted Flakes and Corn Flakes boxes beginning next month, rather than on the iconic General Mills cereal that is more generally known for featuring sports greats.
The…
Timberland’s new ad agency, Leagas Delaney, has told the company that its promotion of environmental causes is distracting from its products, the Wall Street Journal reports (via Environmental Leader).
After seeing revenues decline six percent to $210 million on lower sales in…
The new editor of the Chicago Tribune, Gerry Kern, has sent a memo to staffers saying that “the experience of the news is as important as the news itself.”
The phrase is meant to offer an explanation for the changes the…
Polo Ralph Lauren will soon launch what will become one of the mobile web’s first ecommerce sites.
Polo hopes to stay ahead of a trend that is moving slowly from Asia to the United States, said David Lauren, senior vp…
