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Sanjaya's Mohawk Kentucky Fried Chicken is hoping to prevail upon American Idol finalist Sanjaya Malakar - who has appeared on the reality show in a number of wacky ‘do’s - to sport a bowl haircut to publicize KFC’s “Famous Bowls.”
The fast food chain is offering Malakar a free, lifetime supply of KFC Bowls, the chance to star in a KFC ad, $5,000 and a charitable donation in his name to the KFC Foundation. KFC originally made the offer to Malakar last week, minus the commercial offer and the cash. This week, in an open letter to the singer, KFC president Greg Dedrick sweetened the deal.
Last season, KFC reached out to one of America Idol’s runner-ups, offering a chance to write and star in an ad for the Bowls (and get a year’s supply of chicken), writes RealityTVWorld. The singer turned the offer down.
CBS Radio and Yahoo, two of the largest online radio providers, are combining their online radio stations, beginning early next year.
CBS Radio’s 150 stations and LaunchCast’s 150 online stations will be integrated into Yahoo’s music site, powered by CBS…
Cox Enterprises, Inc. announced today that the company is bringing together its three media units - Cox Newspapers, Cox Television and Cox Radio - under a new organization named Cox Media Group, Inc., effective January 2009. The subsidiary will be headquartered…
Target is one of the first brands to create an iPhone application. The Target “gift globe” allows iPhone users to shake their phones to launch a snow-fall effect.
When the snow clears, a gift idea from Target is revealed. Users…
ABC is set to launch a slew of new series in a midseason shuffle. Primetime: What Would You Do? returns Tuesday, Jan. 9, in the 10pm time slot. The show is a hidden camera experiment in which actors stage scenarios…
Only 28% of the audience of an average news program, website or magazine gets valuable information about products and services advertised there, making news venues less effective at conveying ad messages than all forms of media combined (see chart), according…
Effective immediately, any telemarketing call that delivers a prerecorded message must include a quick and easy way to opt-out of receiving future calls. The opt-out must work both for consumers who answer these calls in person and for those whose…
