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MSNBC has made the decision to stop simulcasting the Imus in the Morning radio program, effective immediately, following the radio host’s racist remarks about the women’s basketball team at Rutgers on April 4.
NBC’s announcement came just hours after a member of the CBS Corporation’s board of directors called for Don Imus to be fired, reports MediaPost. The member, Bruce S. Gordon - previously head of the NAACP - contacted CBS chief Les Moonves and suggested that CBS remove Imus permanently when he returns from his two-week suspension.
Bigelow Teas, Proctor & Gamble, GM, Sprint Nextel, GlaxoSmithKline, TD Ameritrade, Ditech.com and American Express followed in Staples‘ footsteps to pull their advertising from the program yesterday, according to The New York Times.
CBS plans to stick by its decision to suspend Imus for two weeks, but has said it would monitor the situation closely and speak to all concerned parties in the meantime.
The Anti-Defamation League has filed dozens of complaints about Imus’s on-air comments over the years, and the ADL’s national director is quoted as saying, “He’s gotten away with insensitive and stereotypical remarks about blacks, Jews, women, homosexuals and others far too often.”
The Spanish Radio Association says Arbitron still has not addressed its concerns and research questions regarding the PPM and how “Hispanics are recruited and represented, and how the PPM panel is maintained.”
The SRA has been working with Arbitron in…
The Chicago Tribune’s new design will launch on Sept. 29, Tribune Co. chief operating officer Randy Michaels says. No details on the redesign have been released; the paper has already been decreasing its editorial pages to create a more even split…
Teens are not the best demo to target with cell phone advertising, according to a new study from comScore. Though they are cell phone-savvy, most of them - 70 percent - have their phones paid for by parents, which means…
CNN won its second night of coverage of the Democratic National Convention Tuesday. The network averaged 3.41 million viewers in the 8 p.m. to 11 p.m. time slot, despite the fact that Fox drew nearly even for the night.
Fox…
Generation Y is the most self-indulgent, Generation X is the most innovative, and Boomers are the most productive, while the “Silent Generation” and the “Greatest Generation” are the most admired, according to a recent survey by Harris Interactive, writes MarketingCharts.
Conducted for…
To encourage shoppers to buy more back-to-school items, retailers often implement “loss leader” strategies: that is, selling items at a loss or even giving them away in hopes that the reductions will attract shoppers who will then buy other, more…
