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Metro Q1 07 Revenues Disappointing

Net sales for Metro International increased 10 percent in the first quarter compared to the same quarter last year.

The company lost $11.5 million in the quarter, compared with $3.9 million in Q1 06, according to Editor & Publisher. While the first quarter is seasonally weak for Metro, Q1 07 was particularly disappointing because of lackluster performance in key markets such as Sweden, Spain, France and the U.S.

The U.S. in particular underperformed due to tough local market conditions.

Investments in online will help boost results later this year, the company believes.

The rise of free dailies such as Metro is putting pressure on paid dailies in cities like Boston and New York.

Related topics: Signs of What's to Come, Newspapers, Print...   

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Sprint Lands Live NFL Mobile Deal

Sprint will deliver live radio broadcasts of all NFL games, plus television broadcasts of eight Thursday night games on the NFL Network.

The radio coverage will begin Sept. 2; Thursday night television broadcasts will start Nov. 6.

Radio broadcasts include…

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Hachette Shutters ‘Home’

Hachette’s Home magazine is closing its doors, following a serious slip in ad pages in the first half of the year.

Ad pages for Home were down 31 percent in the first six months of 2008. Across the board, shelter…

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Wheaties, Eat Your Heart Out, Frosted Flakes Features Phelps

Eight-time Olympic medalist Michael Phelps will be featured on the front of Kellogg’s Frosted Flakes and Corn Flakes boxes beginning next month, rather than on the iconic General Mills cereal that is more generally known for featuring sports greats.

The…

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Ad Agency to Timberland: Environmental Causes Distract from Products

Timberland’s new ad agency, Leagas Delaney, has told the company that its promotion of environmental causes is distracting from its products, the Wall Street Journal reports (via Environmental Leader).

After seeing revenues decline six percent to $210 million on lower sales in…

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Polo Launches Mobile eCommerce Site

Polo Ralph Lauren will soon launch what will become one of the mobile web’s first ecommerce sites.

Polo hopes to stay ahead of a trend that is moving slowly from Asia to the United States, said David Lauren, senior vp…

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