»

PRC Denies Catalog Mailers’ Request for More Time

The Coalition of Catalog Mailers’ request that the PRC delay implementation of the new Standard Mail flat rates, in order to hear more testimony from catalogers on the difficulty they will have in adjusting quickly to the new rates, has been denied.

The PRC ruled that new evidence would impose an unacceptable delay, Direct Magazine writes.

The coalition was given standing to file comments on the evidence already given and to reply to the PRC’s comments on that evidence. The group has until May 4 for filing additional comments, and May 11 for filing reply comments.

The Coalition of Catalog Mailers was hoping to persuade the commission to give mailers more time to prepare for the hike in rates.

Radio read more like this »

Volvo Gets HD as Standard across Models

Volvo will become the first automaker to offer HD Radio as standard equipment in all but one of its 2009 models. The running change becomes effective next month on the 2009 Volvo model lineup.

“Our drivers expect the highest quality…

Print read more like this »

‘Cottage Living’ Folds

The current issue of Cottage Living will be its last. Time Inc., in the midst of a major restructuring, is closing the books on the title.

The magazine had a solid start four years ago and managed to boost circulation…

Outdoor read more like this »

Samsung Unveils 115 ‘Charging Stations’ at Major Airports

Samsung Mobile has extended its branding campaign that has seen charging stations being installed at major airports across the country.

115 new charging stations have been installed throughout George Bush Intercontinental Airport in Houston, Miami International Airport, and Washington Dulles…

Television read more like this »

China’s CCTV Upfront Jumps 15%

China Central Television, China’s top TV network, brought in 9.26 billion yuan, or $1.36 billion, during the live auction that is its version of the upfront earlier this week.

That’s a 15% increase in revenue over last year, though the…

Interactive read more like this »

One-Fifth of Marketers Send Emails Even After Consumers Unsubscribe

Some 20% of top brand marketers continue to send additional emails to consumers, even after they confirm requests from those consumers to “unsubscribe” from an email marketing list, according to a research study from Return Path, MarketingCharts writes.

Though the study,…

Direct read more like this »

Moms More Stressed, Worried about Kids

An overwhelming majority of mothers in America (90%) saw the economy getting weaker even before the collapse on Wall Street, and more of them now (40%) feel stressed about their current family life than feel good about the way things…

MARKETING JOBS
advertisement