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Study: DVRs Going Mainstream

The DVR (digital video recorder) is now in 17.2 percent of American TV households, according to Nielsen Media Research. Major cities have higher DVR penetration than small ones. The Dallas-Fort Worth market alone has over a quarter penetration.

News and Media Traffic to Video Sites Up 196 Percent

Search engines and gossip blogs are having a growing impact on online news-consumption patterns, according to the just-released Hitwise US News and Media Report, which examines recent trends in online news, writes MarketingVox (via MarketingCharts).

BusinessWeek.com Launches ‘Company Insight Center’

BusinessWeek is launching what it calls a Company Insight Center that will triple the size of the current BusinessWeek website.

Bollore Reduces Stake in Aegis

In a surprise development, Vincent Bollore has reduced his stake in Aegis Group to 28.96 percent, down from 29.09 percent.

Toyota Launches ‘Engines of Change’ To Tout Hybrids


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Toyota has launched an all-new Engines of Change program to tout its Hybrid Synergy drive.

Publicis Reports 16.8% Revenue Growth in Q1

Publicis announced an organic growth rate of 3 percent for the first quarter of 2007, despite MediaVest’s Wal-Mart win and strong revenue contributions from recently acquired Digitas.

‘Bold and Beautiful’ to Entice Young Demo with ‘AI’ Finalist

CBS’s The Bold and the Beautiful has hired ex-American Idol finalist Constantine Maroulis to play a music producer on the show, in the hopes of improving ratings among women 18-34.

Clear Channel to Sell 362 More Stations

Clear Channel has made deals to sell 362 more of its radio stations, for a total of $820 million, writes Mediaweek.

Online Help Wanteds Rise in April

Online help wanted ads rose 16 percent in April compared to March and 24 percent year over year.

ADSDAQ to Bring Market Fever to Ad World

Now ad execs have their own acronym to pace over and shout at interns about. Contextual ad company ContextWeb is set to launch the ADSDAQ, the first online advertising exchange.

Dow Jones to ‘Take No Action’ on Murdoch Offer

After a four-and-a-half hour board meeting, directors of the Dow Jones & Company board said they would take no action on Rupert Murdoch’s $5 billion bid for the company.

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